Download HWC Press Release for Effective Local Promotion | Consultant's Corner

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Discussion Overview

This thread centers around the availability and location of the downloadable press release for the Help Whip Cancer (HWC) campaign on the Consultant's Corner platform. Participants share their experiences and challenges in finding the press release, as well as their thoughts on promoting local fundraising efforts.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant mentions the HWC info flyer indicating a downloadable press release would be available by mid-March, but they were unable to locate it.
  • Several participants express difficulty in finding the press release, with some noting they only see other related materials.
  • One participant shares their experience of needing the press release for local papers that publish infrequently, emphasizing the urgency of obtaining it.
  • Another participant recalls that there might be more information available in Weekly Bites regarding the release date.
  • One participant reports receiving an email from the help desk indicating the press release can be found under "Promoting Your Business," which caused some confusion.
  • Several users discuss the process of submitting the press release to local papers and the challenges they face, including space limitations and the need for local relevance.
  • One participant shares their experience of a local paper only publishing news items specific to their area, which affects how they can promote the HWC campaign.
  • Another participant mentions that their local paper has previously paraphrased press releases rather than printing them in full.

Areas of Agreement / Disagreement

Views differ regarding the accessibility of the HWC press release, with some participants successfully finding it while others continue to struggle. There is no clear consensus on the best approach to submitting press releases to local papers.

Contextual Notes

Participants are primarily Pampered Chef consultants discussing their personal experiences with locating and utilizing the HWC press release for local promotions.

Who May Find This Useful

Consultants looking for guidance on accessing promotional materials for the Help Whip Cancer campaign and those interested in sharing experiences related to local press outreach.

I did submit the release to our local paper, and this is the response I got --Regarding your Pampered Chef press release:I'm afraid we only have space to publish news items that are specific to
this area. If someone is planning a local, public event that is a fundraiser
for cancer research (or another purpose), we would publish a news brief to
announce it.Bummer.. :(
 
Could you add that you are doing a HWC Fundraiser? Maybe that would give them the info you need and you could do a kick-off so there is a time/location.Contact some other companies to do a joint effort for a local Cancer Support group. They have those here and I do a HWC Fundraiser and donate my commission to the local cancer support group and to someone that's doing a Susan G. Komen Walk. Maybe that's not allowed though since it's more advertising? I wanted to submit a press release too but wasn't sure how to do it. It's kind of long for our small paper to put it in too.Has anyone here successfully placed the press release in their paper?
 
Yeah, my paper has said in the past that they can't print the whole press release. They just paraphrased & put the most important info in. (I live in a town about 4000, so we have a bi-weekly paper-small!)
 
Yeah....I guess I need to do a fundraiser for it to get in my paper! Is there a minimum for a fundraiser? I would hate to advertise for it, and then have it not qualify... I am not sure just how much time I can put in to it...
 
jenniferknapp said:
Yeah....I guess I need to do a fundraiser for it to get in my paper! Is there a minimum for a fundraiser? I would hate to advertise for it, and then have it not qualify... I am not sure just how much time I can put in to it...
Click to expand...

Usual minimum of $150.
 
Hmmm...okay, thanks! I will think about whether I feel I can take this on or not! :)
 
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