What Are You Sending to Your Customers???

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SUMMARY

This discussion focuses on strategies for engaging customers through effective communication and promotional materials. Participants share their plans to utilize snail mail mini-catalogs and email newsletters to inform customers about new products, host specials, and discontinued items. Specific tactics include sending out a raffle for purchases, announcing new recruiting promotions, and creating excitement for the upcoming season. The consensus emphasizes the importance of clear, concise messaging to avoid overwhelming customers while maintaining interest.

PREREQUISITES
  • Understanding of direct marketing techniques
  • Familiarity with email marketing tools, specifically MyEmailDesigns
  • Knowledge of catalog distribution methods, both digital and physical
  • Basic skills in customer relationship management
NEXT STEPS
  • Research effective email newsletter strategies for customer engagement
  • Explore best practices for creating and distributing mini-catalogs
  • Learn about promotional tactics for mystery host parties
  • Investigate customer retention techniques for seasonal transitions
USEFUL FOR

Small business owners, marketing professionals, and anyone involved in customer engagement and retention strategies.

etteluap70PC
etteluap70PC
Gold Member
Messages
3,657
I am curious what you all are sending? I know what I want people to know but I am so overwhelmed right now I can not think to put something together.
I really want to kick up my biz again, This is my last week of swimming with my daughter and I want something to give the moms there to create interest.

so.... post away all!

I can't wait to see what you have come up with!

TIA!!! you all are awesome!
 
etteluap70PC said:
I am curious what you all are sending? I know what I want people to know but I am so overwhelmed right now I can not think to put something together.
I really want to kick up my biz again, This is my last week of swimming with my daughter and I want something to give the moms there to create interest.

so.... post away all!

I can't wait to see what you have come up with!

TIA!!! you all are awesome!
Click to expand...

Paulette - I was just sitting here pondering the same question!

There are so many great things to tell my customers, and I don't want to overwhelm them with too much info....I am having a hard time deciding what to send!

Hope someone with clearer thinking has an answer!
 
  • Thread starter
  • #3
Soooo glad I am not the only one!!!

Now I know there are a ton of creative people online this am... get posting people!
;)

I do have mini catalogs that a clustermate brought me...
 
snail mail mini-catalog
e-mail newsletter, which shd have host specials and discontinued prods
 
ChefBeckyD said:
Paulette - I was just sitting here pondering the same question!

There are so many great things to tell my customers, and I don't want to overwhelm them with too much info....I am having a hard time deciding what to send!

Hope someone with clearer thinking has an answer!
Click to expand...

WELL...I guess that leaves me out....:confused:;)
 
  • Thread starter
  • #6
susanr613 said:
snail mail mini-catalog... Are you adding some kind of note or sticker?
e-mail newsletter, which shd have host specials and discontinued prods
Click to expand...


but I need to "SEE" what your letterrs look like....

I know... you would think I have been doing this long enought to know how to do this but there is sooo muck cool stuff I can not even get my thoughts about them organized.
 
I sent my email news letter from myemaildesigns, which had all the discontinued products. I tweaked the opening to include a raffle for every purchase made, and I will run it as a mystery host party.

I would also snail mail the mini cat, but have yet to come up w/ a note to go w/ it. I'll probably keep it simple, and just say check out the new products with a short list of my faves. I'll post it when I get more organized...
 
I will send out an email announcing the August host special and listing the retiring products this week. I don't want to forget about my summer business!

I will email/call all of my recruit leads this week to tell them about the new recruiting promotion.

I will send out the mini-catalog to all of my past hosts in mid-Aug. to create excitement for the new season.

I will send an email on 9/1 announcing all of the new products for the new season to my customer list.

This is pretty-much what I do each season and it always gets things off to a good start. HTH - good luck!
 
cathyskitchen said:
I will send out an email announcing the August host special and listing the retiring products this week. I don't want to forget about my summer business!

I will email/call all of my recruit leads this week to tell them about the new recruiting promotion.

I will send out the mini-catalog to all of my past hosts in mid-Aug. to create excitement for the new season.

I will send an email on 9/1 announcing all of the new products for the new season to my customer list.

This is pretty-much what I do each season and it always gets things off to a good start. HTH - good luck!
Click to expand...

Thanks Cathy - that's a good timeline to work from!:thumbup:
 
I am going to send a newsletter/special - utlitizing the $1000 mystery host idea. Let them know retiring products and price increases. My July sales are poor, and August is looking slow. Thought I would get this going as I know people are going to want something prior to end of the selling season.
 
Does anyone have the Sept. & Oct. host specials 4 to a page? I would like to put those in my minis when I mail them out.
 
Are we supposed to be able to order the mini catalogs today? I am trying to get them ordered, but they don't seem to be in P3 yet, and I did get the update already...
 

Frequently Asked Questions

What types of products do you send to your customers?

We send a variety of kitchen tools, cookware, and food products that are part of the Pampered Chef catalog. This includes items like knives, baking dishes, and unique kitchen gadgets that help make cooking easier and more enjoyable.

How often do you send updates or promotions to your customers?

I typically send updates and promotions to my customers monthly, but I also share special offers and new product launches as they occur. This ensures that my customers are always informed about the latest deals and products available.

Do you include recipes or cooking tips with your products?

Yes, I often include recipes and cooking tips with the products I send to my customers. This not only helps them use their new tools effectively but also inspires them to try new dishes and cooking techniques.

Can customers request specific items to be sent to them?

Absolutely! Customers can request specific items or themes for their orders. I strive to cater to their preferences and ensure they receive products that best suit their cooking needs and interests.

What is the best way for customers to provide feedback on the products they receive?

Customers can provide feedback through direct messages, email, or by leaving reviews on my social media pages. I value their input and use it to improve my offerings and customer service.

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