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WFMR has been broadcasting classical music in the Milwaukee market for over 50 years. However, in order to attract more listeners and generate more revenue, the station has decided to switch to a more popular format like smooth jazz.
WFMR has been broadcasting classical music in the Milwaukee market for over 50 years. It has built a loyal listener base during this time, but unfortunately, the classical genre has not been as profitable as other formats.
No, WFMR will no longer be playing any classical music. The station will completely switch to a smooth jazz format as of midnight tonight.
While there are two public radio networks in Wisconsin, Milwaukee does not have an outlet for the classical network. Additionally, the smooth jazz format has been proven to attract a larger audience and generate more revenue, making it a more profitable choice for the station.
Unfortunately, there will no longer be a dedicated classical music station in Milwaukee. However, there are still other options for listeners such as streaming classical music online or tuning into the classical network on other public radio stations in nearby cities.