Moving to Kentucky: Consulting Market Research

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Discussion Overview

The thread centers around the potential move to Kentucky and the perceived saturation of Pampered Chef consultants in the area between Louisville and Lexington. Participants share their thoughts on the consulting market and personal experiences related to building their businesses in various locations.

Discussion Character

  • Anecdotal, Opinion-based, Meta-discussion

Main Points Raised

  • One participant, identifying as a consultant, expresses concern about the saturation of consultants in Kentucky and contemplates giving up their business if the market is too crowded.
  • Several participants share humorous reactions to the thread title, indicating a misunderstanding of the abbreviation for Kentucky.
  • Another participant shares their experience of thriving in a saturated market, suggesting that success depends on personal effort and connections rather than the number of consultants.
  • One participant mentions their slow start in Louisville but anticipates growth due to upcoming shows, encouraging others not to give up.
  • Another participant reflects on their experience in a smaller community, noting that they have successfully built their business despite the presence of multiple consultants.
  • One participant recounts their past success in Louisville and contrasts it with their struggles in a smaller town, emphasizing that saturation is not a definitive barrier to success.

Areas of Agreement / Disagreement

Views differ on the impact of market saturation, with some participants believing it is not a significant concern while others express apprehension about competition.

Contextual Notes

Participants share personal experiences from various locations, including urban and rural settings, highlighting the diversity of experiences within the consulting community.

Who May Find This Useful

Consultants considering a move to Kentucky or those curious about the dynamics of the consulting market in different regions may find the shared experiences relevant.

apamperedone
Messages
64
We are thinking of moving to Ky. How many consultants are there in the state? We would be some where between Louisville and Lexington. If it is too saturated I was considering giving up my business.
 
Wow - wish you hadn't used the abbreviation for Kentucky...thought this was going to be a different kind of thread!
 
cmdtrgd said:
Wow - wish you hadn't used the abbreviation for Kentucky...thought this was going to be a different kind of thread!

LOL! Yeah, gives a whole new meaning to Kentucky huh? ;) :rolleyes:
 
HA HA! I know I thought the same thing too!
WOW...guess we just have dirty minds....LOL
 
apamperedone said:
We are thinking of moving to Ky. How many consultants are there in the state? We would be some where between Louisville and Lexington. If it is too saturated I was considering giving up my business.

Greater than 1 and less than 100,000. :D
 
cmdtrgd said:
Wow - wish you hadn't used the abbreviation for Kentucky...thought this was going to be a different kind of thread!

Me too! I had to click to see what this conversation was about, haha!
 
jrstephens said:
Me too! I had to click to see what this conversation was about, haha!
That's what I'm talking about!! LOL! Wow, I thought there was going to be a lot of crazy talking going on here!:D :o :blushing:
 
apamperedone said:
If it is too saturated I was considering giving up my business.

I wouldn't even consider that - PC is what you make it. Consultants come and go all the time. You just have to get out there and meet people and let the cooking shows build on the cooking shows. There are people in more remote areas than me that have sales 10 times mine.
 
cmdtrgd said:
Wow - wish you hadn't used the abbreviation for Kentucky...thought this was going to be a different kind of thread!

*giggle* me too.
 
janetupnorth said:
I wouldn't even consider that - PC is what you make it. Consultants come and go all the time. You just have to get out there and meet people and let the cooking shows build on the cooking shows. There are people in more remote areas than me that have sales 10 times mine.

I agree with this. There may be a 'high concentration' in terms of population of consultants but you don't know how they're working their business and another could be just what the area needs.
 
janetupnorth said:
I wouldn't even consider that - PC is what you make it. Consultants come and go all the time. You just have to get out there and meet people and let the cooking shows build on the cooking shows. There are people in more remote areas than me that have sales 10 times mine.
I was getting ready to say the same thing...I moved into a neighborhood with many consultants. I'm just talking about the neighborhood too. On my street there was a consultant (I live on a Cul-de-sac) and down the road a Director and an Advanced...I'm doing quite well in our new location and so are they. It is all what you want from it and how important PC is to you.
 
WOW, I thought the same thing for the thread title... now it's just a matter of time before KG starts his parody thread lol
 
at least she didn't capitalize the "Y"....but I sure thought "why is someone talking about Ky under bookings?????" That would have been really intreresting!
 
looks like you are the only cheffer------go for it!!!Here is how David and I explain it---in every house there is a kitchen----Just because there is 1,000 new Dr's everyday doesn't mean the don't go for it=Moving is a blessing in this biz----
 
HA! I'm from Kentucky, so I didn't automatically think of anything else!!!

I have no idea as to the number of constultants there, and I won't be moving back until hubby retires from the AF in 2013, so don't count me just yet! :)

As for being saturated... don't ever let that influence you!! I live on an AFB in Okinawa. Our customers are limited (only Americans), and there are LOTS of consultants, and my business has blossomed in the past 8 months. Customers choose their consultants... that is the one thing I've learned.

BTW... enjoy Kentucky!! I SO wish I could move back there now.
 
apamperedone said:
We are thinking of moving to Ky. How many consultants are there in the state? We would be some where between Louisville and Lexington. If it is too saturated I was considering giving up my business.
I actually wasn't thinking dirty. I was thinking Kentucky! Get your minds out of the gutter!:love: :D :blushing:
 
apamperedone said:
We are thinking of moving to Ky. How many consultants are there in the state? We would be some where between Louisville and Lexington. If it is too saturated I was considering giving up my business.



I live in Louisville, KY and just started my business in Oct. I don't know many people outside of the "family circle" due to the fact that I am not from here (my husband is). I've had a slow start, but am expecting things to pick up at the end of this month due to two shows that will bring guests from outside of the normal circle.

If I can do it living in this big city, you can surely do it living somewhere between the two big cities. Don't give up!! I wish you the best!!:)
 
apamperedone said:
We are thinking of moving to Ky. How many consultants are there in the state? We would be some where between Louisville and Lexington. If it is too saturated I was considering giving up my business.

Oh my gosh!! I just realized that you are in Lisbon. I am actually from up your way! I was raised in Chester, WV and have a few family members in Lisbon.

Word of advice, GET OUT OF THAT AREA!! LOL You'll love Kentucky!!
 
LOL I was wondering :rolleyes: what that had to to with PC ~ even The Kitchen Guy :chef: is tongue-tied on this one! :D
 
Hehe......when I first learned about KY it was in the context of using it in stage makeup as a freshman in college. I had no idea what it was or what it was used for. I went to my roommate and told her I needed to get K2 jelly - she has never let me forget that one! :D
 
Glad to see I wasn't the only one wondering what in the world Ky was supposed to stand for.
Back to the reason for the thread. Often while driving to town or sitting at a stop light, I will think to myself as cars pass by "I bet that person would love to have a show.", "I bet that person doesn't have a PC consultant.", "that person looks nice. She would probably love to know that the stones are 20% off this month." KWIM? I just don't think it's possible for the market to be saturated. There has to be so many people who haven't been asked.
 
Kitchen2u said:
LOL I was wondering :rolleyes: what that had to to with PC ~ even The Kitchen Guy :chef: is tongue-tied on this one! :D
I am absolutely NOT going to type what I was thinking about typing for this comment! LMAO!!!!
 
The first 6 years of my business were in Louisville. When I first started there were about 10 directors that I knew of...lots of consultants that attended our regional meetings. I had NO trouble getting bookings and working my business.

I moved to Macon 3 years ago and according to the home office I was the ONLY director in this town. I have struggled EVERY month to get bookings. Macon is about one-third the size of Louisville.

I really don't think there is such a thing as saturation in an area. It's all in who you can meet and in your attitude. In the past 9 years I've been amazed at how many people will come to a show and book after attending many other shows and not booking. I think it's all in how you connect with your guests.

There are some FABULOUS directors in the Louisville and Frankfort area (Chefgirl2 is one of them). Feel free to PM me or her with more detailed questions or to hook you up with hospitality.
 
I live in a small community (7000 +/-) and there are at least 7 consultants actively working and I haven't had any trouble building my business.
 
P.S. You will love KENTUCKY!! It is a gorgeous state!!
 
elizabethfox said:
HA HA! I know I thought the same thing too!
WOW...guess we just have dirty minds....LOL
::::so glad I am not the only one whose mind went "there"::::::::rolleyes:
 
dannyzmom said:
::::so glad I am not the only one whose mind went "there"::::::::rolleyes:
Carolyn, I just knew your mind would go there!:p :p :D ;)
 
pamperedlinda said:
I am absolutely NOT going to type what I was thinking about typing for this comment! LMAO!!!!

LMAO Linda ~ no pun intended on that comment! :blushing:
 
You will LOVE Kentucky! I am in between Lexington and Louisville and I have a wonderful director. She was one of the speakers at General Session at Conference last year. We were so proud of her! So, if you need a hospitality director, let me know. Where exactly are you thinking of moving too?
 
Hi...I as one of the other ladys said am from Ky and it never crossed my mind you ment other wise lol.....I am from a very small town and moved one town over when I got married....I am working my business from my hometown which is where my recruiter lives (she also works for my DH cousin the C.J.E. LOL small world) anyway coming from such a small town everyone seems to know everyones business and until January I didn't even know my recruiter was selling PC again and I went to a PC party 2 weeks ago (before I signed) and the concultant there was from Lexington and said there was a major need in this town for PC Consultants because she had done several shows there in the last month....so it goes to show you there is plenty of need everywhere for us!
 

Frequently Asked Questions

What are the key demographics of Kentucky for direct sales?

Kentucky has a diverse population with a mix of urban and rural areas. The state has a population of approximately 4.5 million, with a significant portion living in cities like Louisville and Lexington. Understanding the age distribution, income levels, and household sizes can help tailor direct sales strategies effectively.

How does the economic climate in Kentucky affect direct sales?

The economic climate in Kentucky can be favorable for direct sales, especially in areas with growing industries such as healthcare, manufacturing, and agriculture. However, it's important to consider local economic conditions, including unemployment rates and disposable income, as these factors can influence consumer spending habits.

What are the popular products for direct sales in Kentucky?

In Kentucky, products that resonate well include home goods, kitchenware, and health and wellness items. Brands like Pampered Chef, which focuses on kitchen tools and cooking products, often find a receptive market due to the state's strong culinary traditions and emphasis on home-cooked meals.

What are the best marketing strategies for direct sales in Kentucky?

Effective marketing strategies in Kentucky include leveraging local events, community gatherings, and social media platforms to connect with potential customers. Hosting cooking demonstrations or home parties can also be effective, as they allow for personal interaction and product experience, which is crucial in direct sales.

Are there any specific regulations for direct sales in Kentucky?

Yes, Kentucky has specific regulations regarding direct sales, including licensing requirements and consumer protection laws. It's essential for consultants to familiarize themselves with these regulations to ensure compliance and build trust with customers. Consulting local business resources or legal experts can provide valuable guidance.

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