How to Creatively Use Leftover Mini-Catalogues for Business Growth?

[janej76]

Hi Everyone

I've got about 15 mini-catalogues left over, and I don't want to just chuck them in the bin and I'm finished with 2008 shows.

Anyone got any creative ideas on how to turn these into orders/bookings/recruit leads???!!!!

Jane

 

[pcsharon1]

The products in them are still available - at least until Feb. 28. Leave them everywhere you go. I never throw away any paperwork like that - catalogs, etc. - I simply put a sticker on it or stamp it to say "call for current catalog" and leave them everywhere I go. I am still handing out last winters catalogs (I only have about 10 of them) at booths and dr. offices. It has my contact info - including website. Never throw anything out - it's a waste of money. If you leave it somewhere and the cleaning lady tosses it, then you haven't lost a new catalog.

 

[allisonserna]

I always send them out Feb 1st to those fairs / booth leads who didn't give me their phone or email.

I just put my info on the front, tape the mini catalog shut, and put a white sticker for who it is going to. Sometimes I also will put a sticker on it saying these items will disappear after Feb 28th...

I get stray orders this way.

I don't ever buy the mini catalogs, but they come in my product orders, and some how I tend to rack up 20-30 of them each year, so I just mail them out long after the holidays. I haven't had anyone call me weird for doing so yet

I uploaded some labels to use for the mini catalogs and old catalogs

HTH

 

[craftmomma]

I just ordered a couple of hundred of those minis. I plan on sending them out with an invitation to my cooking shows for January & February. I think that it will boost my show sales ... wish me luck!!

 

[Crystal Patton]

I just ordered a couple of hundred of those minis. I plan on sending them out with an invitation to my cooking shows for January & February. I think that it will boost my show sales ... wish me luck!!

Me too! I'm doing it for three months (Jan, Feb & Mar) to see if it helps. How are you sending them out as/with invites?

I'm printing a 1/2 page invitation and taping it to the last page inside of the mini then taping the mini shut and addressing them. I also put *Invitation Enclosed* in red ink on the outside.

 

[emo812]

These are some great ideas! Thanks!
Has anyone thought of making up a label to stick on the front with the current host special?