Lead Boxes - Any Luck With Them?

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Discussion Overview

The thread explores participants' experiences and opinions regarding the use of lead boxes for generating business leads. Participants share their thoughts on the effectiveness of lead boxes, alternative methods for attracting interest, and the challenges they face in this approach.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant mentions considering leaving lead boxes at various businesses and questions their effectiveness and the frequency of checking them.
  • Another participant expresses interest in the topic but does not have personal experience to share.
  • One participant, identifying as a former consultant with Rainbow, notes that many responses come from children filling out forms, leading to a high volume of entries from a single family.
  • A former EcoQuest consultant shares that they had little success with lead boxes, often finding that leads did not remember filling out forms.
  • Another participant agrees with the previous experiences, indicating a lack of success with lead boxes.
  • One participant shares that they have had better results using catalogs with discounts rather than lead boxes.
  • A participant mentions having success with leaving catalogs at businesses, receiving positive responses from that method.
  • One participant expresses concern about leaving lead boxes due to the risk of them being taken or discarded, but notes they use lead boxes at fairs for a more professional appearance.
  • Another participant shares that they have had better luck with business cards, leading to successful shows and orders from leaving them in strategic locations.
  • A participant inquires about the etiquette of leaving cards at businesses, expressing hesitation about doing so without permission.

Areas of Agreement / Disagreement

Views differ on the effectiveness of lead boxes, with some participants reporting little to no success, while others find alternative methods like catalogs and business cards more fruitful. No clear consensus emerges regarding the overall effectiveness of lead boxes.

Contextual Notes

Participants share personal experiences and observations related to lead generation methods, highlighting a variety of approaches and outcomes.

Who May Find This Useful

Consultants exploring different strategies for lead generation may find the shared experiences and insights relevant to their own practices.

P
pamperedlinda
Gold Member
Messages
10,156
I've been considering leaving Lead Boxes at various business around town. Anyone have much luck with them? How often do you check them? Do you find that people stuff them to win the prize? Are people receptive to your call when you call them back? Any particular business you think is better than others to leave them? Any thoughts?
 
Not sure of the answer...just waiting to see what others have to say since this interests me too!
 
We left them around when I worked with Rainbow. You will get a lot of kids filling out the forms. You'll have 15 from one family. Good luck!
 
When I was with EcoQuest, I left lead boxes at a few businesses. Like Bobby said, mostly kids playing around. When there was anything that looked like a possible lead, I'd call, but the person always acted like they had no idea what I was talking about (and, they probably didn't). I had absolutely no luck with them.
 
Ditto what Sarah said :(
 
  • Thread starter
  • #6
Okie Dokie, glad I asked before I spent too much time on it. I have gotten responses from leaving minis and catalogs around with a 10% off their first order sticker on them. Maybe I'll just double-up on that instead.
 
Linda I haven't left lead boxes around town but I have left my catalogs at a couple places and I have gotten pretty good respond with that.
 
I have not left my lead box in any businesses - I'm afraid that the whole box could disappear - someone being "funny" or another consultant (other DS company) taking it for the leads. [NOTE: I know someone this happened to.]

I do however take it to my fairs. It's a great way to keep the DPDS's intact and it looks more professional.
 
I've had very little response from leaving catalogues too. I've had a Director email me to thank me for an order she got from me leaving my catalogue. They didn't know me and they knew her. My best luck with the least amount of expense is from my business cards. I've had good shows and big orders just from leaving my cards where ever I can.
I've gotten two good shows from a hardware store where a small table near the door had contractors cards. One of my best outside orders came from leaving my cards at a restaurant near the register.
 
Do you ask the restaraunt/hardware store if you could leave the cards there or did you just leave them? Hubby keeps saying to just leave it, but if I do that they might just throw them away. I have left catalogs at doctors offices and stuff but have never been called. I am very shy and I need to just get over it and offer to do a Pampered business show and if they say no ask if I can leave catalogs.
 

Frequently Asked Questions

What are lead boxes in the context of direct sales?

Lead boxes are marketing tools used in direct sales to collect contact information from potential customers. They are typically placed in high-traffic areas, such as local businesses or events, and encourage people to fill out their details in exchange for a chance to win a prize or receive a special offer.

How effective are lead boxes for generating leads?

Lead boxes can be quite effective if placed strategically in locations where your target audience frequents. The success of lead boxes often depends on the attractiveness of the offer and the visibility of the box itself. Many consultants have reported positive results when using lead boxes as part of their overall marketing strategy.

What types of prizes work best for lead boxes?

Prizes that are relevant to your business and appealing to your target market tend to work best. For Pampered Chef, this could include kitchen gadgets, cooking classes, or product bundles. Offering a prize that showcases your products can also help generate interest and encourage sign-ups.

How can I promote my lead box to increase participation?

To promote your lead box, consider using social media, local community boards, and word-of-mouth. You can also collaborate with local businesses to display your lead box in their establishments, which can help reach a broader audience. Additionally, make sure to highlight the prize and the value of signing up.

What should I do with the leads I collect from my lead box?

Once you collect leads from your lead box, it's essential to follow up promptly. Reach out to them via email or phone to thank them for participating and introduce them to your products. You can also invite them to upcoming events or offer them exclusive promotions to encourage them to make a purchase.

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