How Effective Was My Premier Designs Jewelry Party Hosting Strategy?

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Discussion Overview

This thread discusses a participant's experience hosting a Premier Designs Jewelry party, highlighting various aspects of the event, including attendance, sales, and the consultant's performance. Participants share their personal experiences with direct selling companies, particularly focusing on training and commission structures.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant, identifying as a consultant, hosted a Premier Designs Jewelry party and noted that the consultant provided little support and focused on negative aspects of the jewelry.
  • Another participant mentioned that the consultant might realize the challenges of selling products she doesn't believe in.
  • Several users expressed concern about the lack of training among consultants in other direct selling companies, sharing their own negative experiences.
  • One participant highlighted the high upfront costs associated with becoming a Premier consultant and questioned the sustainability of such a business model.
  • Another participant shared their experience of a joint show with a Thirty-One consultant, noting the lack of engagement and demo from the other consultant.
  • One participant mentioned that a potential new consultant chose Pampered Chef over Premier Designs after discovering hidden costs associated with the latter's commission structure.

Areas of Agreement / Disagreement

Views differ among participants regarding the effectiveness of direct selling companies and the training provided to their consultants. No clear consensus emerges on the overall experience of hosting or attending such parties.

Contextual Notes

Participants shared personal experiences and observations related to hosting and attending direct selling parties, focusing on the performance of consultants and the perceived value of the products being sold.

Who May Find This Useful

Consultants and potential consultants within the direct selling community may find these shared experiences relevant as they navigate their own business practices and party hosting strategies.

dannyzmom
dannyzmom
Gold Member
Messages
9,271
I hosted a party last night - a Premier Designs Jewelry party. I like to host a party with another DS company every few years just to help me see what it's like to be a host and so I can look at what the other consultant does to get ideas of what to do and not to do.
This year I did Premier.

I personally mailed out 50 invitations (she only offered to do Evites). I then printed another 50 flyer invites which I passed out at carloop and at the baseball fields. She did not provide me with ANY invitations at all.
I ended up with 18 adults in attendance.

She told us all about her jewelry and which ones tangle easily and which ones are fake pearls and which ones will tarnish if you sweat while wearing them. No. I am not kidding. She pointed out all of the negative features. I wanted to crawl under the table. Oh...and she shushed the guests. Oy.

I had a gold-selling party an hour before her demo so that I could be sure my guests had plenty of cash on hand. 5 of my guests sold gold...$2000 total so that averages about $400 per person in 5 people's wallets.

I collected $69 in outside orders before the party. Final sales total...are ya ready for this? $220.
Yes. 18 guests and $220 in sales.
Comments I heard from my friends after the demo:
"Well, I was admiring the such-and-such necklace for $58 but when she said it tangles easily I decided against it."
"I was going to get the blah blah bracelet for $49 but when she shushed me I decided I'd rather buy a similar one at New York and Company for $19."
Well... I learned a lot of what NOT to do, that's for sure.
She is a REALLLLY nice girl - but she's new to the business - I don't think she'd ever had a large crowd before & seemed very nervous. I felt awful for her,
Oh, and she's having a Pampered Chef show with me in August. Yikes...
 
She may have realized by August that she's wasting her time trying to sell stuff that she doesn't like & doesn't believe in. Maybe she'll make her Aug show her 1st PC show as a Consultant on YOUR team! ;)
 
I was just about to say the same thing Sheila did. She obviously has no love for her product line. I know what sold her on the business...50% commission that you keep the night of the party. OH, but small print! That's what will get you!
 
That poor girl.I recently had a bad experience with a Thirty-One Consultant. The lack of training in other DS companies ASTOUNDS me.
 
The really sad thing that I've found with the Premiere consultants is that they pay SO MUCH up front (like $1200 I think) to become a consultant, and then they have to pay a $400 "jewelers fee" every year to stay a consultant...even if they do make 50% commission, alot of that is going towards paying back their start-up and continuing costs. I feel sorry for them, and I always wonder how they could have thought it was a good idea to sign.
 
I don't understand how these other companies just sign on people & throw them to the wolves ( so to speak)...When I talk to other Direct Sellers ( especially jewelry) they don't know anything about what they are selling & I don't think they care, they just want to confuse the heck out of people when it comes time to pay. Last one I went to, she started saying, buy this & get this etc....I just looked at her & said I just want this 1 piece & Nothing else!! She shut right up :D. It took her almost an hour to check out 6 or 7 women. :eek:
 
Chefbeckyd said:
even if they do make 50% commission
Click to expand...

I'm signing a consultant tomorrow night who originally was going to go with Priemier because of the 50% but then when she looked into it further... the 50% is bogus.. they have to pay for all host benefits and guest specials and cc processing fees. That was just the start of it... this girl said forget it and is doing PC because PC pays for all of that stuff...
 
finley1991 said:
I'm signing a consultant tomorrow night who originally was going to go with Priemier because of the 50% but then when she looked into it further... the 50% is bogus.. they have to pay for all host benefits and guest specials and cc processing fees. That was just the start of it... this girl said forget it and is doing PC because PC pays for all of that stuff...
Click to expand...

Smart girl! :D
 
DebbieJ said:
That poor girl.

I recently had a bad experience with a Thirty-One Consultant.

The lack of training in other DS companies ASTOUNDS me.
Click to expand...

I just had a joint show with a Thirty-One Consultant. Well, kind of. She set up her bags in the other room. The host is a BC survivor and I think just let her friend set the stuff up as a favor even though I told her the cons of doing a joint show. Well, I have no idea if she even got any sales. The host has over a $1000 show!! I was quite pleased. She didn't really do any kind of demo/talk and in the end, I was glad! I was kind of looking forward to hearing more about the bags, but oh well.

Hey, Deb, where was your consultant from? Someone who toyed with becoming a PC consultant and continuously talked herself out of it ended up going with 31. She was from Plainfield, so I wondered if she could be your girl.
 
finley1991 said:
I'm signing a consultant tomorrow night who originally was going to go with Priemier because of the 50% but then when she looked into it further... the 50% is bogus.. they have to pay for all host benefits and guest specials and cc processing fees. That was just the start of it... this girl said forget it and is doing PC because PC pays for all of that stuff...
Click to expand...

Thanks for this info....
Its good to know! :D
 
pamperedbecky said:
I just had a joint show with a Thirty-One Consultant. Well, kind of. She set up her bags in the other room. The host is a BC survivor and I think just let her friend set the stuff up as a favor even though I told her the cons of doing a joint show. Well, I have no idea if she even got any sales. The host has over a $1000 show!! I was quite pleased. She didn't really do any kind of demo/talk and in the end, I was glad! I was kind of looking forward to hearing more about the bags, but oh well.Hey, Deb, where was your consultant from? Someone who toyed with becoming a PC consultant and continuously talked herself out of it ended up going with 31. She was from Plainfield, so I wondered if she could be your girl.
Click to expand...
Her name is Lindsey Davis. I never met her. My sister did a catalog show, I needed to exchange my item, she got the process started, but I ended up calling their corporate myself to get what I needed. Turns out she processed it as a return so I would have had to place an order all over again. Um, no thanks! I didn't need the bag THAT bad!
 
DebbieJ said:
Her name is Lindsey Davis. I never met her. My sister did a catalog show, I needed to exchange my item, she got the process started, but I ended up calling their corporate myself to get what I needed. Turns out she processed it as a return so I would have had to place an order all over again. Um, no thanks! I didn't need the bag THAT bad!
Click to expand...

Ok, that's not the one I know. Good thing you took the initiative with that!
 

Frequently Asked Questions

What metrics should I consider to evaluate the success of my Premier Designs Jewelry party?

To evaluate the success of your Premier Designs Jewelry party, consider metrics such as total sales volume, number of guests in attendance, number of orders placed, and the average order value. Additionally, track the engagement level of your guests, such as participation in games or activities, and the number of bookings or leads generated for future parties.

How can I assess guest engagement during my party?

Guest engagement can be assessed through various means, such as observing participation in discussions, games, and activities. You can also conduct a quick survey at the end of the party to gather feedback on what guests enjoyed and what could be improved. High engagement often correlates with higher sales and future bookings.

What role does my invitation strategy play in the effectiveness of my party?

Your invitation strategy is crucial as it sets the tone for your party. Personalized invitations, whether digital or physical, can increase attendance and excitement. Consider using social media, email, or direct messaging to reach out to potential guests. The more effort you put into inviting people, the more likely they are to attend and engage during the party.

How can I improve my follow-up strategy after the party?

Improving your follow-up strategy can significantly impact your overall effectiveness. Send thank-you notes to attendees, share highlights from the party, and provide information on any remaining products or upcoming promotions. Additionally, reach out to those who expressed interest in hosting their own parties or placing orders but didn’t do so at the event.

What should I do if my party did not meet my sales goals?

If your party did not meet your sales goals, analyze what factors may have contributed to this outcome. Consider aspects such as the timing of the party, the guest list, and your presentation style. Gather feedback from guests to identify areas for improvement. Use this information to adjust your strategy for future parties, focusing on enhancing guest experience and engagement.

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