How can I increase my direct sales average to reach $800 per show?

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Discussion Overview

The thread explores various strategies and personal experiences shared by participants on how to increase direct sales averages for Pampered Chef shows, particularly aiming for an $800 target per show. Participants discuss challenges, successes, and techniques they have employed to enhance their sales performance.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant, identifying as a consultant, mentions struggling to increase sales beyond $350 despite trying different approaches at shows.
  • Another participant shares their experience that allowing guests to see, touch, and try products increases likelihood of purchases.
  • Several users mention the importance of host coaching to align on goals and encourage hosts to invite more guests and promote the show.
  • One participant notes that attendance is crucial and suggests focusing on high-priced items to enhance sales.
  • Another participant emphasizes the effectiveness of using "word pictures" to illustrate product benefits during presentations.
  • One consultant discusses the challenges of January sales and the importance of maintaining momentum from previous months.
  • Another participant highlights the value of cross-selling related products to enhance perceived value and increase sales averages.
  • One participant mentions the benefits of having a website for taking outside orders, which has positively impacted their sales.
  • Several participants agree on the significance of focusing on higher-end products to drive sales.

Areas of Agreement / Disagreement

There is a general agreement on the importance of host coaching and increasing attendance to boost sales. However, views differ on specific strategies and experiences related to achieving higher sales averages.

Contextual Notes

Participants share personal experiences and observations from their shows, reflecting a range of sales averages and strategies employed within the Pampered Chef consultant community.

Who May Find This Useful

Consultants looking to enhance their direct sales techniques and those seeking to learn from the experiences of others in similar situations may find this discussion beneficial.

L
lilscrapmama
Messages
102
:(
I have had one show @ about $800, but so far this $350 is the amount...I dont know how to increase my sales. I talk about a lot of the products, some of the shows I have games, some I don't...depending on the crowd.
I bring a lot of stuff, which helps me remember to talk about them, and people seem to appreciate seeing them, but everyone is PC partied out around our small town I think?? But yet other consultants I know here are having awesome sales... UGH! I need some way to increase my sales, especially since I want to only have 4 shows a month while Im in school...
Is this just a newbie thing, Jan. is my offical SSmonth, but shows really started mid. Dec. So anyway Ive had about 6 total.
Please share your tips on what helped increase your sales:confused:
 
I've found that the more people see, touch and try the products the more likely they are to buy it. Also, giving multiple uses for a product has made sales go up. Most of all, guests are more willing to take advice from other guests than from you, as they are not "getting paid for loving it." Just my advice... Good luck!
 
HOST COACHING prior to the show. Sit down with your hosts and talk about THEIR goals for the show. If you take the time to do this - THEY will see the advantages of inviting more people, passing out catalogs, calling everyone they know....SHOW them what they can earn with a $1000.00 show.

Encourage them to work with you to make the best of their show.

I agree with Allison - the more your guests talk about the products - the more product you (or they) will sell .....
 
host coaching is definately a big thing! I have noticed that when I really host coach, the sales are higher. If I don't do as much host coaching, the sales are lower. I have to train myself to do the host coaching and keep up with it. My shows have avereaged $450 and I want to raise that! I want to start averageing at least $600 and then go up from there.
 
Attendance is a big factor which goes back to host coaching. Really work with them on getting their guest list together and making those reminder phone calls. Try focusing on three different high priced items at each show to make sure you are showing a variety of tools. When talking about the tools create a word picture. Like talking about the mini prep bowls. "Who here leads a busy life? Well, how would you like to have an individual omelet ready to go in 1 minute for each member of your family?" Then explain how the prep bowls can go in the microwave for a 1 minute omelet or 1 minute brownies for the nighttime...because who really wants to wait 20 minutes for their brownies?! Using these kinds of word pictures really seems to help my average order per guest. I'm still working on getting higher attendance and outside orders but I average 8 guests and $60 per order. With a couple of outside orders my show average is $550. Want to get that in the $650-$700 range though over the next couple months!
 
January is always hard...in my opinion...
i've gotten used to that...So I try extra hard to work my Nov, Dec...and get bookings... and if they cancel from Jan...and move on to Feb...Great! Double Points!
Give it another month, and it should pick up.

I like the new concept... 3 contacts a day...2 shows a week...1 recruit a month... At least the 3 contacts a day IS in my control!

Don't give up! It takes a while to get the ball rolling good, and when it does..you'll be glad you didn't let up on it!
 
I second third, forth the host coaching and finding out the hosts goals. This is crazy but some hosts don't give a rip about free products weird.Now there are some months that just tend to be low. Last June I worked my tail off for a $300 show average, I was burned out. However the four months following were some of my highest months w/ the company & I was only doing an average of 4 shows a month. Bless & Release move onto Feb.Now when you are doing host coaching, focus on one thing you want to change, and work on just improving that, then start to add other items you want to change or add. Now you won't see a difference right away, so don't blow something off because it doesn't look like it's helping.What we do now will show up in 90 days!! Good luck & have fun!!
 
Bring the higher priced items with youthat always seems to help.
 
As a general rule, other than the Season's Best, I don't talk about anything that is less than $5. People will find those on their own in the book. But it's your excitement about the higher-priced things that will make them want those.

Getting the attendance up will also help. As will upselling and getting everyone to the $60 mark so they can get the montly special (when it's a freebie, like January).

Take a listen to the "Selling Collections" CD that's available on Supply Order. There are some great ideas in there.
 
Do you have a website yet? You can get one (before you qualify) and take orders linked to a show - you just can't set up Wedding Registries or take individual (direct shipped) online orders until you qualify. I HIGHLY recommend it!

I have on average been bringing in $200 in outside orders prior to a show via Website orders. I put a small label or note on the invitations that says "If you are unable to attend, but would like to place an order, please visit www.pamperechef.biz/.... and enter "Host Name" as the Host" I even have people ordering when the Host doesn't have email or even a computer! It's been a big booster to my shows. I had a cancellation due to snow last Friday, but I was okay with it because all week/weekend the orders rolled in via my website. The show is over $300 now. I feel that has really helped my average.

And encourage your Hosts to bring in outside orders - or pass out catalogs, call people who cannot attend.

Good Luck!
Joanne
 
I cross sell A LOT and have a $700 show average (when I actually have shows!). Make them feel like they can't own the food chopper without a cutting board, etc. Not make them feel badly, but when they picture themselves using the food chopper make sure the cutting board is in the mental pic too...
 
I am going through the same thing, just learning. It seems there's so much that you have to remember, but it always helps me to concentrate more in higher end products. I'm working on host coaching as well.
 

Frequently Asked Questions

What strategies can I implement to increase my average sales per show?

To increase your average sales per show, focus on building strong relationships with your guests. Offer personalized recommendations based on their needs and preferences. Additionally, incorporate product demonstrations that showcase the versatility and benefits of Pampered Chef products. Consider upselling complementary items and creating themed shows that encourage guests to purchase more.

How can I effectively promote my shows to attract more guests?

Promote your shows through various channels such as social media, email newsletters, and local community boards. Create engaging content that highlights the unique aspects of your shows, including special promotions or exclusive products. Encourage your guests to invite friends and family, and consider offering incentives for referrals to boost attendance.

What role does product knowledge play in increasing sales?

Having in-depth product knowledge is crucial for increasing sales. When you understand the features, benefits, and uses of each product, you can confidently answer questions and address concerns from your guests. This expertise allows you to recommend products that best fit their needs, ultimately leading to higher sales during your shows.

How can I leverage follow-ups to boost my sales?

Follow-ups are essential for maintaining relationships and encouraging additional sales. After each show, reach out to guests with personalized thank-you messages and offer them exclusive deals on products they showed interest in. You can also share recipes or tips that utilize the products they purchased, which can inspire them to buy more in the future.

What are some effective ways to create a sense of urgency during my shows?

Creating a sense of urgency can motivate guests to make purchases. Use limited-time offers, exclusive discounts, or special bundles that are only available during the show. Highlight any seasonal products or promotions that are time-sensitive, and encourage guests to act quickly to take advantage of these deals.

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