Boost Your Party Sales with Personalized Host Postcards | Order Now!"

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SUMMARY

This discussion focuses on enhancing party sales through personalized host postcards. Participants share ideas on designing postcards that include hosting benefits and recipes, aiming to create a tangible reminder for customers. The use of Print Shop software for postcard creation is highlighted, along with the importance of follow-up calls to potential hosts. Effective communication strategies, including excitement and engagement during calls, are emphasized as crucial for booking parties.

PREREQUISITES
  • Understanding of direct sales strategies
  • Familiarity with Print Shop software for design
  • Knowledge of effective communication techniques in sales
  • Basic graphic design principles for creating marketing materials
NEXT STEPS
  • Research effective follow-up call techniques for direct sales
  • Explore advanced features of Print Shop for better postcard design
  • Learn about customer engagement strategies in direct sales
  • Investigate successful recipe ideas for promotional materials
USEFUL FOR

This discussion is beneficial for direct sales consultants, marketing professionals, and anyone involved in customer engagement and retention strategies.

emmabelle47
emmabelle47
Messages
136
I just had a show where alot of people didn't show up, but are placing orders. I was thinking of sending the host postcards to send out with their orders letting them know the benefits of hosting their own party. I designed this, let me know what you think.... I'm not super creative, I used some of the wording some of you guys used in your own stuff. I was looking for something that seemed personal to the customer, yet something they could maybe hang on a fridge or bullentin board with my info. Easier access than pulling out their receipt every time.... Okay now I'm blabbing waiting for this file to upload..... Hopefully I'm doing this right.
 

Attachments

wowI think that is AWESOME! They look very professional! Good Job!
 
Awesome!!!

Don't forget to finish up on your website address -
 
  • Thread starter
  • #5
I didn't finish my website because I haven't actually gotten it yet.... I'm still a new consultant. Oh, but I think I'm going to add a recipe to the back- more incentive to keep the card. What recipe would be a keeper? Maybe something springy??
 
That is really nice! Thanks for sharing with us.
 
Great idea and it looks really nice. I'm going to borrow it! Let us know what kind of response you get!
 
That looks super!
Wanna share it in Word? Pretty please?

What about the warm nutty caramel brownies? Everyone loves that recipe!
 
  • Thread starter
  • #9
Okay, here's the story.... I have a Mac and made this in a program called Print Shop (its a Windows program too.) It automactially saves it in a format called. psf. I can also save it as a .bmp, .pdf, .jpeg, .tiff, and .html. If this helps anyone, I'll post them like that but other than that, I have no idea how to post as anything else. Sorry!!!
 
Why don't you just call all of them after the host gives you their orders and ASK them to host? A piece of paper doesn't get a booking, YOU do.
 
  • Thread starter
  • #11
You are right. I do need to call them. I thought the postcards would be a good idea- for the customers to hold on to with all my info. Its bigger than a business card and with the recipe on the back, maybe they'll stick it in a recipe holder. That way if I call them and they don't want to book right away, they'll have my info handy for when they do. Plus, say they're talking to someone and mention the recipe I added, they could lend it to one of their friends and it would have my info on it and maybe I'd get a call from them. I know I love recipe cards and always keep them for when I want to try something new. But I do agree, I need to be picking up the phone. Sometimes I don't know how to word stuff- what would you say? Thanks!
 
I love the postcard, it looks very nice. But I also think in a month you should call them and ask them personally. Maybe the postcard would give them a time to stew on it.

Jim
 
that is a great idea...thank you so much for sharing.
 
These words come from my friend Ginny (kitchen2u)--she posted them here before and I'm sure she wouldn't mine me doing it again!----------------------
1) So I called my FOR SURE WILL BOOK A PARTY first. Why? It gets my confidence up (up even after 6+ yrs, the phone phoba is still there ~ I'm NO different that YOU!)
2) You've got to sound EXCITED while talking to them ~ why? Who is their right mind wants to book a party with someone who is just talking in a polite/meek manner? What kind of party are YOU going to have? BE EXCITED! Okay you've asked for scripts (you know you can get scripts right off of Consultant's Corner too ~ right?)(anything in CAPS is a word(s) that I emphasize )"Hey Suzy ~ this is Ginny, YOUR Pampered Chef lady! Do you have a few minutes? (wait for an answer)Yes answer: (if the answer is no --> see my respond below)
"Great! Are you enjoying this incredible weather we're having? (wait, listen, and respond ~ reply if needed) "I'm just loving daylight savings and getting that extra hour to enjoy this incredible weather, aren't you?" (wait, listen, and respond)[I'm asking questions that I'm expecting YES answers to ~ I want the YESES to come out of their mouths before I go for the kill! LOL! So if your weather is bad, find something else you know they'll answer yes to. :) ]"I just wanted to share with you that PC just came out with a AWESOME new Spring catalog LOADED with over 40 INCREDIBLE new products! We've got some YUMMY new recipes I'd love to share with you, your family and friends. Our new recipes are so much fun, we can have a FUN ___(theme show)___ party ~ How's that sound ~" (wait, listen, and respond)Yes answer ~ "FANTASTIC, I've got _____ and ____ available, which one works best for you?" (Make SURE you have the next 2 dates YOU want to book handy. If those two dates don't work, you can just work it out. Most of the bookings will take one of the two dates since they know I've got a busy schedule ~ even if I don't ~ I make it sound like I do (I'm not lying just make it sound like I'm busy) ~ CREATE THE SENSE OF URGENCY!!!)"That's great ~ so I've got you on my calendar for _____@7:00 PM. I'll be sending you your host packet in the next few days. (or if they book months out, I'll tell them I'll send it a month before).""Between now and the time you get your host packet, there's ONE thing I want you do to. I want YOU to have a BEST party ever!" (If they're a repeat host, I'll challenge them to beat their last party total and offer a free gift if they do ~ I know you are going to ask me what I offer ~ depends...what the party total is. Usually I'll pay for something they've chosen to purchase that's worth 30% of their party total = $1000 party, she'll get a $20 product from me)
"Don't you?" (wait, listen, respond)
"Of course you do! Well, I'm going to tell you how to do it. Write down 40-60 names of your family and friends. Okay, don't freak out, because less than half will actually come. So this is the goal I want YOU to set for YOUR BEST PARTY EVER! Does that sound like something you can do?" (wait, listen, respond - if they have a hard time thinking of that many...I'll tell them I'll send them a sheet that will help them think of at least 50 ~ 50 guests in 5 minutes)"Thanks Suzy for booking a party with me ~ I'm SOOOOOOO excited to see how much FREE and discount tools you'll be getting in your kitchen! As a thank you, I'll be sending you a GREAT recipe too!"No answer:
First you want to clairfy ~ does "no" mean not now or never? I use those words too!
"No problem Suzy, but do you mean no, not right now or no never?" (wait, listen, respond)
"Do you know anyone who might want to have a party? Because I give referral gifts too!" (wait, listen, respond)
"Can I send you a new recipe? I'd love to share one with you" (wait, listen, respond ~ I ALWAYS want to end my conversation on a POSITIVE note ~ makes him/her not feel uncomfortable ~ plus the positive yes I'd like a recipe ~ gives you the yes answer you've been wanting! Make sense? You go on to the next call knowing he/she last answer was YES!)I'm sure there are better scripts...the one on CCorner is great too! My BEST advice isDO IT! and BE EXCITED when you make the callsBooking don't come by osmosis! Good luck!
 
WordCan someone turn this into "word"? I like it and want to borrow with my info.
Thanks
 
I am getting closer to making the "before I hit the submit button" calls. I've had numerous people want to book a show after I submit and then the host can't get credit. If I tell myself that I'm doing it for the host, maybe I'll start believing it and be able to convince the customer who I'm talking to. There are so many reasons to call outside orderers. Explain the warranty, talk to them about recipes they could make or ask them what they plan to use the new product for. Then I could ask them if they want to host a party and help out the current host. Live and learn. Act on it and show that I really did learn.
 
DebbieJ said:
Booking don't come by osmosis!
Click to expand...

So THAT'S why my calendar is blank. Oh, makes more sense now! (giggle)

DebbieJ said:
These words come from my friend Ginny (kitchen2u)--she posted them here before and I'm sure she wouldn't mine me doing it again!
Click to expand...

Ooooo... thank you so much for posting this!!! I really LOVE those words and can actually see (or hear) myself saying them! Some of the scripts from HO just don't sound like me, but I've never been able to rework them to where I fee comfortable... so I just haven't done the calls. But this script, I LOVE IT!!!!!:love: :love: :love:
 
Thank Ginny, she rocks!
 

Frequently Asked Questions

What are personalized host postcards?

Personalized host postcards are customized marketing materials designed for Pampered Chef hosts to promote their parties. These postcards can include the host's name, party details, and special offers, making them more engaging and personal for potential guests.

How can personalized host postcards boost my party sales?

Personalized host postcards create a personal connection with potential guests, making them more likely to attend the party. They serve as a reminder of the event and can highlight exclusive offers, which can increase attendance and ultimately boost sales.

How do I order personalized host postcards?

You can order personalized host postcards through the Pampered Chef website or your consultant portal. Simply select the design you prefer, input the necessary customization details, and place your order for delivery.

Are there any minimum order requirements for postcards?

Typically, there may be a minimum order quantity for personalized host postcards, often around 25 or 50 cards. Check the specific guidelines on the Pampered Chef website or consult with your director for exact details.

Can I track the effectiveness of using postcards for my party?

Yes, you can track the effectiveness of using postcards by comparing attendance and sales figures from parties where you used postcards versus those where you did not. Additionally, you can ask guests how they heard about the party to gauge the impact of the postcards.

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