aSurprise Offer for New Contacts

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Discussion Overview

This thread explores the idea of leveraging real estate contacts to promote Pampered Chef products, particularly through mailers or calls to new homeowners. Participants share their experiences and thoughts on the effectiveness of such strategies.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant, identifying as a consultant, shares an offer from a Realtor to access lists of recent home sales for potential Pampered Chef parties.
  • Another participant, also a Realtor, expresses interest in the idea and considers implementing it themselves.
  • Several users mention the possibility of using both calls and mailers to reach out to new homeowners.
  • One participant reflects on their past experience with cold calling and suggests that offering free products could be beneficial.
  • Another participant raises concerns about the legality of using MLS data and the potential for violating guidelines.
  • One user shares their experience of receiving unsolicited calls from decorators and mentions being on the Do Not Call List.
  • Another participant emphasizes the importance of building relationships rather than relying solely on cold outreach.
  • One participant recounts a previous attempt at mailing letters with minimal response, questioning the effectiveness of such efforts.

Areas of Agreement / Disagreement

Views differ on the effectiveness and legality of using real estate contact lists for outreach. Some participants see potential in the strategy, while others express skepticism about its practicality and ethical implications.

Contextual Notes

Participants share personal experiences and insights related to real estate marketing and outreach strategies, highlighting the challenges and considerations involved in contacting new homeowners.

Who May Find This Useful

Consultants interested in exploring innovative outreach methods or those looking to connect with new homeowners may find the shared experiences relevant.

Barry Carlton
Messages
228
I am a member of a newly formed builders group. It was formed by a very successful Realtor. I mentioned that I sell PC along with installing floors and waterproofing membranes.

Here is what he offered.
[highlight]Barry, if you would like to do pampered chef parties I can give you lists of recent closed home sales from the MLS that you can contact to offer such services. I can provide such information to any member who would like to do a mailer of their services and/or products. [/highlight]

Is that saaweeet or what!?

Thought I'd share the idea.

I'm thinking of pushing it as housewarming.
 
are you going to call them or send them things in the mail????? just interested think it is a great idea...may do it myself because I am a Realtor myself!
 
  • Thread starter
  • #3
brandyr1998 said:
are you going to call them or send them things in the mail????? just interested think it is a great idea...may do it myself because I am a Realtor myself!

I just got the email this morn. So I don't know yet. My first thought was to call.
 
interesting...when i started my RE business I called For Sale By Owners so along the same lines but you are offering them FREE stuff. I wonder with most people having cell phones and not home phones if you should have something to mail as well
 
  • Thread starter
  • #5
brandyr1998 said:
interesting...when i started my RE business I called For Sale By Owners so along the same lines but you are offering them FREE stuff. I wonder with most people having cell phones and not home phones if you should have something to mail as well

Good thought. Brainstorming now. In the Boise area the mail is nearly always over night. So maybe a mailer and a follow up call 2-3 days later.
 
yeah or i was evening thinking hand delivering them a catalog and host special flyer so that way you can build a relationship of that.....
 
Though the Realtor is not selling you the list, I expect the MLS has some guidelines about the use of that information and the Realtor may be violating the guidelines by distributing a list. Sure, you can get some of the same info from the county clerk's office or wherever RE transactions are recorded. We moved over the summer and I have gotten a few calls from home decorators, etc. who I assume got our info from some kind of list. I have told all of them that I am on the Do Not Call List.

I wouldn't put much time or money into cold-calling or distributing print materials to people who have no idea who you are.

If the Realtor wants to introduce you to his/her clients, that is a different matter.
 
  • Thread starter
  • #8
Becca_in_MD said:
Though the Realtor is not selling you the list, I expect the MLS has some guidelines about the use of that information and the Realtor may be violating the guidelines by distributing a list. Sure, you can get some of the same info from the county clerk's office or wherever RE transactions are recorded. We moved over the summer and I have gotten a few calls from home decorators, etc. who I assume got our info from some kind of list. I have told all of them that I am on the Do Not Call List.

I wouldn't put much time or money into cold-calling or distributing print materials to people who have no idea who you are.

If the Realtor wants to introduce you to his/her clients, that is a different matter.

WOW....POP that balloon!!!!!

Paul would never ever break any rules!!!!! Let alone the law!!!!

Thanx for your support!!!
 
Sorry to be harsh. Just sharing the realities from the other side of the list. Plus, I used to work for a Board of Realtors a long time ago and know there is a code of ethics they're supposed to follow.

This business is about contacts and building relationships. You could approach a new homes community and talk to the sales office about doing something there.
 
Well,, it's possible that there's a clause that says "we will only release your information to 3rd parties in such and such cases, etc. Check here if you would like to be removed from these lists" and some people dont check it. You never know!
 
There is public information available for you to know who has recently closed on a new home, as stated earlier, so I don't really think you would get in trouble per se for calling people. If someone is on a DNC registry, how would you know? If their number is listed in the phone book and you got the information from a public source, then they can't fault you for trying.But one thing to definitely keep in mind is that making cold calls is hard and you will get a lot of people who say no. I wouldn't spend a lot of money mailing out things to people. The best way is by talking to them over the phone or in person. I live in a new neighborhood and we constantly get door to door salesmen and it gets very annoying after a while. So even doing door to door you will get lots of no's. One way that might be better is to talk to realtors and see if they would give people they are working with your card, or if they want to buy a couple things to put together if they give their clients a gift at their closings.
 
Yes, it is public information, we have a local paper that publishes a list every week.That being said, I tried something like that. I didn't have phone numbers so I mailed out letters with minis. Not a one response. Not worth the effort.
 

Frequently Asked Questions

What is the "Surprise Offer for New Contacts"?

The "Surprise Offer for New Contacts" is a special promotion designed to welcome new customers to Pampered Chef. It typically includes exclusive discounts, free products, or special offers that are available for a limited time to encourage new contacts to explore our product range.

How can I qualify for the Surprise Offer?

To qualify for the Surprise Offer, you simply need to sign up as a new contact with Pampered Chef. This can be done by attending a cooking show, signing up through a consultant, or registering on our website. Once you are registered, you will receive details about the offer directly.

Is the Surprise Offer available to everyone?

The Surprise Offer is primarily aimed at new contacts who have not previously engaged with Pampered Chef. If you are a returning customer or have made a purchase in the past, you may not be eligible for this specific promotion.

How long is the Surprise Offer valid?

The validity of the Surprise Offer can vary, but it is usually available for a limited time only. Be sure to check the specific terms and conditions associated with the offer to know the exact duration and any deadlines for participation.

Can I combine the Surprise Offer with other promotions?

In most cases, the Surprise Offer cannot be combined with other promotions or discounts. However, it’s always best to check the specific details of the offer or consult with your Pampered Chef consultant for clarification on any potential combinations.

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