Interesting Study...could Apply to Pampered Chef Items!

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Discussion Overview

This thread explores the impact of tactile experiences on purchasing decisions, particularly in the context of Pampered Chef shows. Participants share personal experiences related to product interaction and display strategies during their demonstrations.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant shares an article about how physical interaction with products can influence buying habits, reflecting on their own practices of bringing only essential items to shows.
  • Another participant expresses a preference for in-store shopping over online purchases, emphasizing the importance of seeing and handling products.
  • One consultant discusses a peer who achieves high sales by bringing a variety of products to shows and encouraging guests to interact with them.
  • A participant attributes their successful November to the use of products during shows, noting that guests preferred using items after the demonstration rather than engaging in interactive shows.
  • Another participant mentions their tactile nature and how it influences their decision to bring many products to shows, suggesting that others may share this preference.
  • One consultant describes their unique approach to interactive shows, highlighting their ability to manage a large number of products while ensuring guests can explore tools post-demo.
  • A participant expresses a desire for guidance on conducting interactive shows, sharing their nervousness about public speaking and the challenges of managing guest engagement.

Areas of Agreement / Disagreement

Views differ on the effectiveness of interactive shows versus product display strategies, with some participants favoring tactile engagement while others prefer structured demonstrations. No clear consensus emerges on the best approach.

Contextual Notes

Participants share their personal experiences and preferences regarding show formats and product interactions, reflecting a variety of approaches within the consultant community.

Who May Find This Useful

Consultants looking to explore different show formats and product engagement strategies may find the shared experiences relevant to their practices.

sklay723
Gold Member
Messages
855
http://news.yahoo.com/s/livescience/20090116/sc_livescience/studyyoutouchityoubuyit

Just thought this information was interesting...makes me second-guess my habit of only bringing the things I absolutely need for shows. :)
 
I agree with this a lot! I just got a Wii and have been looking at games and such and even if I've already read the packaging info online often times I still want to go to the store and buy it instead of purchasing online. I don't know what it is, I just like to be able to see the box and such. This pertains to other things too, the Wii was just an example off the top of my head.
 
This is exactly what I was trying to get at in this thread:

http://www.chefsuccess.com/f3/750-show-avg-how-she-does-43534/

(and which got slammed by several people)

I think it is important to always be revisiting how we manage our businesses. This consultant that I am talking about in this thread maintains a GREAT show avg. She almost always has a $3000 month by doing 3-4 shows. She has 2 recruits, and really doesn't want to do anymore than she is doing, because she has a FT job that she loves. She brings all kinds of product with her to all of her shows, and sets up a display table. She encourages everyone to check out the table and play with the products before and after her demo.
 
Wonderful study. I truly believe that is why my November was so good. I had quite a few shows and they all used the items. No one wanted to do the interactive shows, but they liked using the items afterward.
 
That's part of why I bring a lot. I make sure people know that it's my choice, but I'm a tactile person. That's part of why I don't do a lot of online shopping. I want to see it and feel it before I buy it. I figure there are others out there like me.
 
I have always done interactive shows, although my show format probably differs from most typical interactive shows - lol. My show avg is approx $800. I rarely have a show under $700 & about 30% of my shows are kilo shows.
I don't take everything, but I take as much as I can by packing wisely (loading the tta, packing smallish tools & rubs inside batter bowls, etc.).
One thing that always happens at my shows is that I make sure that eveyone knows they can "play" with the tools they don't use during the demo after we're done. I typically leave a few extra items in the car, too (just in case).
You can bring lots & still make it look easy. Plus, the guests aren't typically there as the consultant is unloading anyway.
 
peichef said:
I have always done interactive shows, although my show format probably differs from most typical interactive shows - lol. My show avg is approx $800. I rarely have a show under $700 & about 30% of my shows are kilo shows.
I don't take everything, but I take as much as I can by packing wisely (loading the tta, packing smallish tools & rubs inside batter bowls, etc.).
One thing that always happens at my shows is that I make sure that eveyone knows they can "play" with the tools they don't use during the demo after we're done. I typically leave a few extra items in the car, too (just in case).
You can bring lots & still make it look easy. Plus, the guests aren't typically there as the consultant is unloading anyway.

Charity,
I've been at this almost two years... I would love to have some kind of guidance/outline about how you do your shows.
I like the interactive shows a lot better because I tend to get REALLY nervous when I'm up in front of people talking/demonstrating! :( However, when I do the interactive shows, it gets somewhat out of control! Would love some help or ideas!
Thanks in advance!
 

Frequently Asked Questions

What is the interesting study that could apply to Pampered Chef items?

The study explores consumer behavior and the impact of kitchen tools on cooking habits. It suggests that using high-quality kitchen products, like those from Pampered Chef, can enhance the cooking experience, encourage more home-cooked meals, and promote healthier eating habits.

How can the findings of this study benefit Pampered Chef consultants?

Consultants can leverage the study's findings to emphasize the quality and effectiveness of Pampered Chef products during demonstrations. By highlighting how these tools can improve cooking experiences, consultants can better connect with potential customers and increase sales.

What specific Pampered Chef items might be influenced by this study?

Items such as high-quality knives, versatile cookware, and innovative kitchen gadgets could be influenced. The study suggests that these tools not only make cooking easier but also inspire creativity in the kitchen, making them appealing to customers looking to enhance their culinary skills.

How can I use this study to market Pampered Chef products on social media?

You can create engaging content that showcases how Pampered Chef items can transform cooking experiences. Share testimonials, before-and-after cooking scenarios, and recipes that highlight the use of specific products, all while referencing the study to back up your claims about the benefits of quality kitchen tools.

Are there any potential downsides to consider from the study's findings?

One potential downside is that while high-quality tools can enhance cooking, they may not guarantee improved cooking skills or habits. It's important to communicate that while Pampered Chef products can aid in the cooking process, personal motivation and practice are also key factors in becoming a better cook.

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