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This discussion focuses on effective strategies for sending newsletters to a large number of recipients without triggering spam filters. Users recommend splitting mailing lists into smaller groups, ideally sending to no more than 10 recipients at a time to avoid being flagged as spam. Constant Contact is highlighted as a preferred tool for managing newsletters, allowing users to track engagement metrics such as open rates and link clicks. Participants share their experiences with the platform, emphasizing its ease of use and customizable templates.
PREREQUISITESThis discussion is beneficial for marketers, small business owners, and anyone involved in email communication who seeks to optimize their newsletter delivery and engagement strategies.
Chefstover2 said:I just found this thread...Constant Contact sounds good, but expensive. My computer guy showed me how to do an e-mail merge via Word and my list (which I keep in Excel because it's easier for me to sort through them). Then my Outlook sends out one e-mail per address and I never get rejected as Spam.
I can send out details on how to do it if anyone is interested.
Kristen