Pampered Angel
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flemings99 said:When someone asks me that ? at a show, I ask them what other consultants do you know that sell PC. The usual response...NONE. Well, then we must not have too many in the area if I'm the only one you know!
esavvymom said:That is good. But if they do know someone, (my sister-in-law asked the same question), I usually ask them if they have all of the exact same friends and family?? It only takes a couple of friends and of course family that a person knows to introduce you to new people. And then the circles can expand. The overlaps will be rare.
AND, even if they do, unfortunately, 80-90% of consultants probably don't do all of the things they should- ie FOLLOW UP, stay in touch, etc. Be in the 10%! (I'm working on THAT one!)
Identifying your niche as a consultant in a competitive market involves researching the market, evaluating your skills and experience, and understanding the needs of potential clients. You can also consider your unique selling points and what sets you apart from other consultants in the market.
To stand out from other consultants in your niche, you can focus on providing excellent service, building strong relationships with clients, and continuously developing your skills and knowledge. You can also differentiate yourself by offering a unique approach or specialized services within your niche.
Having a niche as a consultant in a competitive market is not necessary, but it can greatly benefit you. By specializing in a specific area, you can become an expert in that field and attract clients who are looking for your specific skills and expertise. It can also help you stand out from the competition and establish yourself as a credible and valuable consultant.
To market yourself to potential clients in your niche, you can use various strategies such as creating a professional website, networking with other professionals and industry leaders, attending conferences and events, and leveraging social media platforms. You can also offer free consultations or workshops to showcase your expertise and attract new clients.
To stay relevant and competitive in your niche, it is important to continuously learn and stay updated on industry trends and developments. You can also collaborate with other professionals in your niche, attend relevant workshops and conferences, and seek feedback from clients to improve and refine your services. Additionally, always prioritize providing high-quality and valuable services to your clients to maintain a positive reputation in the market.