Are January Shows the Key to Unlocking Unlimited Savings and Free Products?

[cmdtrgd]

I just did a booth yesterday and today and got some great contacts. I was speaking with a lady who was interested in booking a show "after the holidays". I told her that I was booking shows in January because as soon as Thanksgiving rolls around, people give me that line. So when I do call them in January we are looking at a February show. Then I said "I don't know what the February specials is, but the January special is unlimited 20% off stoneware. Hosts also get up to $100 more free product." She booked a January show right there. Now, when I host coach, I will let her know that we need to focus on an $800 show or more so she can get the most amount of free products (since I already know that she is excited about that part of the host benefits).

 

[pamperedgirl3]

I love the way you worded that! I wasn't even thinking of mentioning the stoneware, but hosts can get that too! I booked a January show today & the past host is so thrilled that she can get a 60% off piece and 20% off the rest! Plus someone else said she wanted the fluted pan when it went on special, so I could tell her that I'll give her a call in January.

 

[ChefBeckyD]

I have 10 shows booked for January, and most of them because of the stoneware sale, and being able to use their host discount on top of the sale price! AFTER I talk about the stoneware sale (and how EVERYONE loves a stoneware sale....) then I mention the host bonus. What I think is that after they know about the sale, they start thinking the $500 in sales is more attainable - because everyone who comes/orders will want to pick up discounted stoneware!

 

[pkd09]

Thank you ... thank you ... thank you. I currently have a stack of possible hosts who want me to contact them "after the holidays". I am getting so annoyed because I want January shows and calling after the first of the year is for the most part a Feb. or later show. I could knock myself in the head for not saying what you did. They are all getting calls this week.

 

[Wildfire]

Hi there! It sounds like you had a successful booth and made some great contacts. Congrats on booking a show for January! I always find it helpful to mention the upcoming specials to potential hosts, it definitely adds an extra incentive for them to book. And it's great that you already have a plan to coach your host on reaching the $800 mark for maximum free products. Keep up the great work and happy selling!