I'm at a Loss.... Outdoor Fair in Oct

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Discussion Overview

This thread explores various strategies and personal experiences related to preparing for an outdoor fair as a Pampered Chef consultant. Participants share their thoughts on booth setup, product selection, and promotional materials.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant expresses uncertainty about what to bring to their booth, considering the limited space of 8' x 8'.
  • Another participant, identifying as a consultant, suggests bringing as much new product as possible but advises against overstuffing the display to prevent small items from going missing.
  • Several users mention using plate stands and creative displays, such as U-shaped setups and decorative arrangements, to enhance visibility and appeal.
  • One participant shares their experience of using fake food for display, questioning its effectiveness.
  • Some participants discuss the distribution of catalogs, with differing views on whether to give out new catalogs or mini catalogs without first collecting contact information.
  • Another participant emphasizes the importance of having a booking tree and order forms to facilitate follow-ups.
  • Several users mention the value of giveaways and drawings to attract leads and engage visitors.
  • One participant shares their method of creating a binder with individual catalog pages for display purposes.

Areas of Agreement / Disagreement

Views differ on the best approach to displaying products and distributing catalogs, with no clear consensus emerging on whether to use fake food or how many catalogs to bring.

Contextual Notes

Participants share personal experiences from various fairs, highlighting different strategies based on their individual setups and target audiences.

Who May Find This Useful

Consultants preparing for similar outdoor events may find the shared experiences and ideas beneficial for their own booth setups.

redsoxgirl
Messages
1,484
I just don't know what to do.
My space is only 8' x 8' - that's about a banquet table or so right?

I don't know what to bring. Do I bring my entire TTA packed with stuff, or just put a few things in it?

Should I get some plate stands so the plates are more on display or sould I just use the SA stands?

What would you display?
 
As much of the new product as you can! I usually take the tta but don't stuff it too full... small stuff sometimes walks away from booths. I'd definitely take the deep covered baker!
 
I have some 2x4 tables?? I think and 3 x 6 I think? I would try to make a U-shape and use things to build up the space. I have some wire shelving.I personally like plate stands for somethings and use them for cookbooks too. I DO tend to bring the 3-Tiered though and put the cranberry plates mixed with white and a cup/bowl on the top plate. It looks beautiful.Depending on the timing, bring SA do to the host special and whatever Nov/Dec will be. Plus, the guest special, of course. Some like to put the Super Starter pack on one table.Definitely new stuff and try for some cash n carry, especially discontinued stuff. People love that!
 
  • Thread starter
  • #4
Would you buy fake food to display?

I was thinking maybe I could find a fake chicken and put it in the DCB... LOL
 
  • Thread starter
  • #5
also - would you hand out new catalogs or just haev one or 2 for display?
or should I give out minis if they ask?
 
LBurke said:
As much of the new product as you can! I usually take the tta but don't stuff it too full... small stuff sometimes walks away from booths. I'd definitely take the deep covered baker!

I seccond this!!!

I have never done fake food. The new products can create alot of buzz especially in the first few weeks thay are released.
 
  • Thread starter
  • #7
I found this....
honest opinions - is it stupid? LOL
I thought it might add some "Oh right - that's what you use those for" for someone... but maybe it's just a bad idea....

http://i.walmartimages.com/i/p/00/73/35/38/88/0073353888309_215X215.jpg
 
I wouldn't give out catalogs or minis unless you get their info first so you can follow up with them. New products are always great to bring. Since it is Oct promote the specials coming up by bringing those products. New consultant kit products are really good to group together. Make sure you bring a piece of stoneware and cookware. Otherwise I would just bring your most popular pieces.
 
Here is what I have done.
Don't bring too much. In this case, less is more. (And unpacking and repacking is quite a chore at the end of the day.)
Have a booking tree ready for bookings, and order forms to take orders from those not looking to have a show.

Do a drawing for a free show to get info (or actually raffle off something).
I gave out mini cats, and took info to send a real one -- this weeded out those who just collect things to take home.
Give out recipe cards w/ your info on them.
 
I bring any old catalogs and the mini catalogs. I don't give out the new ones even if I have one or two on hand. They are NOT sitting out. I have them and will give them if requested. Many people do just collect catalogs. In fact, I had someone ask me for one and I saw she had one in her hand already! Yes, I can recognize EVEN the back cover :). I'm sure she wanted to see if it was the current one, which it was. I offered her a recipe card though so she could have my info.The main thing is be ready to follow up with people.I personally wouldn't bother with fake food. I never bring real food either. I don't need it. I want people to touch and look at the product. They get distracted by anything else it seems :).
 
I have done several booths. I looked around and stole ideas from others. I found unfinished crates with build it handles at Michaels a craft store. I stained them with a light stain that also seals. I can stock them with product coming and going with ease. I stack them long ways , 3 high and display towels first and then position products decoratively. I always get compliments. I set my tables up around the inside edge and have my visitors come in to my booth. I always give away new catalogs and mini catalogs. I have packets ready and waiting. I always have a drawing to generate leads. I give away a batter bowl or something like that. One time I didn't give away anything and I did not get any leads. Several walking around have taken a catalog kit and in a few weeks produced a 700.00 catalog party. A PC banner works well and I also have a bridal board that makes a great backdrop display. I use table cloths too. Good luck. They are a lot of fun.
 
I would be sure to put together some products as Holiday gift ideas, maybe in a flyer. This might help your bookings/orders for the holiday season!
I am doing one in Sept. and Oct. and plan to do a giveaway basket for everyone who is interested in booking a show. It will be a drawing and I am sure that there will be people who will sign up just to win and not host but I will have their contact info and I hope to get some real leads!
 
You can find collapsible crates at storage stores. They are similar to the ones we used to use 'back in the day' Then you can use them to carry in your product to. I have displayed SA decorated with a wedding theme (ribbons, flowers, petals, and bells) and put chocolate in the SA - or you could use mints if you are in the sun and the chocolate could melt.Google collapsible crate...it looks like Target has a multi-colors one (just so you get an idea)
 
gingertannery said:
I have done several booths. I looked around and stole ideas from others. I found unfinished crates with build it handles at Michaels a craft store. I stained them with a light stain that also seals. I can stock them with product coming and going with ease. I stack them long ways , 3 high and display towels first and then position products decoratively. I always get compliments. I set my tables up around the inside edge and have my visitors come in to my booth. I always give away new catalogs and mini catalogs. I have packets ready and waiting. I always have a drawing to generate leads. I give away a batter bowl or something like that. One time I didn't give away anything and I did not get any leads. Several walking around have taken a catalog kit and in a few weeks produced a 700.00 catalog party. A PC banner works well and I also have a bridal board that makes a great backdrop display. I use table cloths too. Good luck. They are a lot of fun.

Hey Ginger! You don't have any pics of your display do you? I am doing a display Aug. 10 for a wedding show. I could use as many ideas as I can get!
 
I have a wedding show in Aug and they are estimating around 7,000 brides plus each with one or more family members/friends. How many mini's should I take or drawing slips?
 
Someone may have already said this, but what I do is take one catalog and tear it apart into individual pages and put it in a three ring binder w/ a clear cover with each page in it's own clear cover and mark it with an address label that says TABLE COPY. I hand out minis and have a few extra copies of full cattys in case more than one person wants to paruse for an order. If they want a full catalog, offer to mail it to them... then you'll have their info to follow up!!!!
 
Kattyschack said:
Hey Ginger! You don't have any pics of your display do you? I am doing a display Aug. 10 for a wedding show. I could use as many ideas as I can get!

I will check my camera for pics.. Don't remember if I snapped any. I will send them tomorrow.. Saturday if I find any.
 

Frequently Asked Questions

What should I prepare for the Outdoor Fair in October?

For the Outdoor Fair, it's important to prepare a variety of Pampered Chef products that are suitable for outdoor cooking and entertaining. Consider showcasing items like grill tools, outdoor serving platters, and portable cookware. Additionally, bring along samples of easy-to-make recipes that can be prepared using these products to attract potential customers.

How can I attract customers to my booth at the fair?

To attract customers, create an inviting booth with clear signage and a visually appealing display of your products. Offer free samples of food prepared with Pampered Chef items to engage visitors. Additionally, consider running a fun contest or giveaway to encourage people to stop by and learn more about your offerings.

What marketing materials should I bring to the fair?

Bring plenty of business cards, brochures, and catalogs that highlight your Pampered Chef products and their benefits. You may also want to have a sign-up sheet for a newsletter or a mailing list to keep potential customers informed about future promotions and events. Having a tablet or smartphone to showcase your online store can also be beneficial.

How can I handle customer inquiries effectively at the fair?

Be prepared to answer common questions about the products, such as their features, pricing, and how to use them. Practice your responses to ensure you can provide clear and concise information. Listening to customer needs and offering personalized recommendations can also help build rapport and trust.

What should I do if the weather is bad on the day of the fair?

If the weather is bad, check the fair's policy regarding cancellations or rescheduling. If the event is still on, ensure your booth is protected from the elements with a tent or canopy. Bring waterproof covers for your products and consider offering indoor demonstrations if possible. Always have a backup plan for engaging with customers, such as virtual follow-ups or online promotions.

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