How Long Between Follow up Calls?

[KaiKendall]

So, I have a million "maybe"s as far as bookings go, but it's always "next month" or, let me check with my friends. I usually try to overcome objections, by saying "what is making you wait" or the "if you pick a date you are comfortable with, your friends will support you," or one of those types of things. They ARE geniunely interested, but dont want to commit. So, I don't want to beat a dead horse, but how long between calls to follow up?

Example: There is a mom at school, and she said "Hey, can I book a party with you?" (SHE ASKED ME! woo hoo!). I said, "of course! when were you thinking about?" She says something to the effect of, "I'd like to look through the catalog and ask my neighbors when is good for us," and I said, fine, no problem! I called about 4 days later, and she said they were still perusing the catalog, and asked what the specials were. I got her email, emailed her the specials, and added a note about booking a party for October (I'm due to give birth in Nov, I want to book up my Oct!). She never responded, but I don't want to overkill and call again, I know she's interested and she can contact me when she's ready, but... that was about 2 weeks ago though, and I want to get a date if she does want an Oct show...

How long from between calls do you give when someone says "let me think about it,"?? or "I'll get back to you"??

 

[jessinthekitchen]

When people ask me to give them time to ask people and then get back to me on a date I ALWAYS ALWAYS ALWAYS tell them, "Let's pencil in it on my calendar and then if you have to change the date, we can. This way if someone else wants to book a show you have first dibs on that date but we can always change it if that date ends up not working out for you." Most of the time- if someone gives you a date- they end up sticking with the date.

Usually I'll call back with 24-48 hours of them saying maybe, or I'll think about it. If they aren't ready then (I'll try to entice them with the host specials if they say maybe)... and if they still won't give me a date after I give them the current host special that I know then I will contact them once the newest host special is announced (so I will be making some phone calls on Friday to get some December bookings).

 

[Jolie_Paradoxe]

I'm similar to Jess. You want to call within a couple of days. In this case, I'd call again and let them know that you want to schedule your October and wanted to give her your available dates before they filled. Let her know that you'll be reducing your show schedule in November because of the baby.

Also, when she mentions they're looking at the catalog....say something along the lines...wait til you see the tools at your show in action. What if we pick a day that is good for one or two of your friends? Those who can't come can still order.