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The forum discussion focuses on successful open house ideas for selling products from Avon, Mary Kay, and Tupperware. A participant shared their experience organizing a "one-stop shopping extravaganza," emphasizing the importance of a well-crafted flyer that includes a reason for the event, details about each company, and consultant information. They reported sending out 75 invitations, resulting in 15 attendees and generating $860 in sales, with additional orders expected. The strategy of offering discounts to guests and past hosts was also highlighted as a key factor in driving sales.
PREREQUISITESThis discussion is beneficial for direct sales consultants, event planners, and anyone interested in organizing successful open house events to boost product sales.
Choosing a theme can make your open house more engaging. Popular themes include a spa day for beauty products like Mary Kay, a kitchen showcase for Tupperware, or a holiday gift guide for Avon. Tailor your theme to highlight the products you’re selling and create a fun atmosphere that encourages guests to interact with the items.
Promoting your open house can be done through social media, email newsletters, and personal invitations. Create eye-catching graphics and share them on platforms like Facebook and Instagram. Consider offering a special incentive, such as a discount or a free gift for attendees, to encourage more people to come.
Incorporate interactive activities such as product demonstrations, mini-makeovers, or cooking classes, depending on the products you’re showcasing. You can also host raffles or giveaways to keep guests engaged and excited about the products. Make sure to have a designated area for guests to try out products themselves.
Set up your space to be inviting by using good lighting, comfortable seating, and pleasant scents. Offer refreshments like snacks and drinks to make guests feel at home. Play background music that fits the theme of your event, and ensure that you or your team are available to greet guests and answer questions as they arrive.
After the event, follow up with attendees through thank-you emails or messages, expressing your appreciation for their attendance. Include any special offers or promotions that were discussed during the event. This is also a great opportunity to gather feedback and gauge interest in future events or products.