Selling Higher Price Items at Shows: Tips & Tricks

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Discussion Overview

The thread explores experiences and strategies related to selling higher-priced items at Pampered Chef shows. Participants share their challenges and observations regarding customer purchasing behavior and suggest various approaches to encourage sales of these items.

Discussion Character

  • Anecdotal
  • Opinion-based
  • Exploratory

Main Points Raised

  • One participant expresses frustration about not being able to sell higher-priced items like the Ultimate Slice and Grate, despite demonstrating and discussing their benefits.
  • Another participant mentions that higher-priced items can serve as good booking tools, suggesting that hosting a show can help customers acquire these items at a discount.
  • One participant shares their experience of having guests try out the Ultimate Slice and Grate, noting that seeing others use the product can lead to increased sales.
  • Another participant highlights that many customers may prefer to host shows to obtain higher-priced items rather than purchasing them outright.
  • One participant notes that the type of guests at a show can influence purchasing decisions, with some being more willing to spend than others.
  • Another participant mentions that their shows often attract military wives who are on tight budgets, which affects the sales of higher-priced items.

Areas of Agreement / Disagreement

Participants generally agree that customer demographics and budget constraints play significant roles in the sale of higher-priced items, but there is no clear consensus on effective strategies to improve sales.

Contextual Notes

Participants share personal experiences from various locations, indicating that regional differences may influence purchasing behavior at shows.

Who May Find This Useful

This discussion may be of interest to Pampered Chef consultants looking to understand customer behavior and explore different approaches to selling higher-priced items at shows.

janel kelly
janel kelly
Messages
937
I can't seem to get anyone at my shows to buy the higher priced items. I don't know if people I've had shows for are cheap or I don't know if I'm doing something wrong. Like the ultimate slice and grate. I show and demonstrate it at my shows and talk about how much I love it and everyone always ooh's and ahh's but no one will buy one. I have no problem getting people to buy the chopper and stones but no one buys the cookware. I can't wait to see the new roasting pan but I'm concerned I won't get people to buy it. Is there something you all do special to sell these higher prices items?
 
Those types of items are good bookings tools. YOu can even mention if that particular product is more than your budget will allow, having a show is a great way to get it for free or half price. Especially for the Slice and Grate you can point out that a mandolin at Williams Sonoma is well over $100. Sometimes those higher priced items just aren't appealing to certain types of crowds. I think I've only sold one set of the Stainless Mixing Bowls to someone who wasn't a host. It just depends on what people have a need for I guess.
 
Ultimate slice & grateTo sell the Ultimate Slice & Grate, I have the guests (at least one) try it out for themselves. It seems that when they see someone other than the Demonstrator use it, and that person says how easy it is, more people tend to buy it. I did this at my last show and I sold either 2 or 3, I don't remember. But I think she sold it more than I did. :) :)
 
  • Thread starter
  • #4
Yeah, I had my hosts husband even use the ultimate slice and grate in front of everyone. I always tell them if its too expensive host a show. I think that is mainly what people are doing is getting the higher priced stuff as hosts. I just would like to sell more of the higher priced stuff to customers as well. I guess its normal for people to not want to spend alot at the shows. I was the same way too.
 
pamperedbecky said:
Those types of items are good bookings tools. YOu can even mention if that particular product is more than your budget will allow, having a show is a great way to get it for free or half price. Especially for the Slice and Grate you can point out that a mandolin at Williams Sonoma is well over $100. Sometimes those higher priced items just aren't appealing to certain types of crowds. I think I've only sold one set of the Stainless Mixing Bowls to someone who wasn't a host. It just depends on what people have a need for I guess.
Click to expand...


I agree Becky - I think it is the type of guests that are at the show. I host shows in Texas and Oklahoma. Some people want to spend money and others don't want to spend too much. I say as long as you are able to get some bookings, that's a good thing! 3-4 smaller shows is just as good as one big show - rather the only difference is how much you are working. But parties are fun! I enjoy going to work! I like to point out at my shows that the more they buy/spend, the more they are helping out their friend being the host. And if they themselves decide on hosting a show - their friends may help their show as well the same way. Atleast they are getting something out of it! Maybe with these new fall products, people will be willing to buy more. Especially with the holidays coming up in the next couple of months. Good Luck! :)
 
Most of my parties are done with military wives....and well most are on a pretty tight budgets. I don't sell many high priced items but...I rarely have someone come to a show that doesnt buy something. I focus on the higher items saying how great it would be to get them half off.
 

Frequently Asked Questions

How can I effectively present higher-priced items at my shows?

To effectively present higher-priced items, focus on demonstrating their unique features and benefits. Use storytelling to illustrate how these products can solve problems or enhance the cooking experience. Engage your audience by inviting them to touch and try the products, and share personal testimonials or success stories to build trust and excitement.

What strategies can I use to overcome objections about price?

Address objections by emphasizing the value and quality of the higher-priced items. Highlight their durability, versatility, and long-term savings compared to cheaper alternatives. Offer comparisons with similar products and explain how investing in quality can lead to better results in the kitchen. Additionally, consider offering payment plans or promotions to ease the financial burden.

How can I create a sense of urgency when selling higher-priced items?

Create a sense of urgency by offering limited-time promotions, exclusive bundles, or special discounts during the show. Highlight the scarcity of certain items or upcoming price increases to encourage immediate purchases. Use phrases like "while supplies last" or "only available today" to motivate attendees to act quickly.

What role does product demonstration play in selling higher-priced items?

Product demonstrations are crucial for selling higher-priced items as they allow potential customers to see the product in action. Demonstrating how the item works and showcasing its benefits can help justify the price. Make sure to highlight any unique features and how they enhance the cooking experience, making the investment feel worthwhile.

How can I build rapport with customers to facilitate higher-priced sales?

Building rapport with customers involves establishing trust and creating a personal connection. Take the time to engage with attendees, listen to their needs, and provide personalized recommendations. Share your own experiences with the products and encourage questions. A friendly and approachable demeanor can make customers feel more comfortable investing in higher-priced items.

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