Effective School Traffic Advertising with Signs | Tips & Tricks

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Discussion Overview

The thread discusses the idea of using signs for advertising near schools, particularly during drop-off and pick-up times. Participants share their thoughts on the effectiveness of this approach and their personal experiences with signage.

Discussion Character

  • Exploratory
  • Opinion-based
  • Anecdotal

Main Points Raised

  • One participant mentions considering small professionally made signs to capture the attention of parents waiting in traffic.
  • Another participant expresses enthusiasm for the idea and emphasizes the importance of obtaining permission to avoid potential fines.
  • One participant shares their experience of wanting to use a Merrill flag and sign in their yard for advertising purposes.
  • Several participants discuss their difficulties in finding Merrill yard signs on the website, with one expressing concern that they may have been discontinued.
  • Another participant notes restrictions in their area that prevent them from using signs in their yard but suggests alternative locations for advertising, such as new subdivisions.

Areas of Agreement / Disagreement

Views differ regarding the feasibility of using signs for advertising, with some participants expressing interest and others highlighting restrictions or challenges.

Contextual Notes

Participants share personal experiences and challenges related to advertising with signs, reflecting varying local regulations and availability of materials.

Who May Find This Useful

Consultants looking for creative advertising ideas or those interested in sharing experiences related to signage in their communities may find this discussion relevant.

Chef Bobby
Gold Member
Messages
1,045
I live near a couple of schools that tie up traffic in both directions both in the morning and afternoon. I thought about putting out small professionally made signs that could be seen by those waiting in line to drop off or pick up thier kids. Does anyone else use signs?
 
That's a good idea. I can't wait to find out your results. Be sure to ask the correct people for permission so you won't get ticketed or fined.
 
Sounds like a great idea. I have thought about buying the Merrill flag to put in my yard for that reason and possibly have a sign with my website addy!:)

Just make sure to use Merrill for the signage or make them yourself if you want to use the logo!
 
I looked on the Merrill site yesterday, to order a yard sign, and could not find it. I bought one for my ste-daughter for Christmas (she is on my team) and could not find one for myself. I wonder if they discontinued it.
 
mrssyvo said:
I looked on the Merrill site yesterday, to order a yard sign, and could not find it. I bought one for my ste-daughter for Christmas (she is on my team) and could not find one for myself. I wonder if they discontinued it.

I believe they may have been, or at least they were on special a few weeks ago. I remember it was mentioned in a Weekly Bites. I don't remember if it was a current special, or if it said they were "while they last." Maybe call the company if you still don't see it on the website. I know some items are in strange locations (at least in my opinion). I usually click all the links to make sure I didn't miss something.

Tammy
 
  • Thread starter
  • #6
I can't advertise with signs in my yard or neighborhood because of restrictions. The schools are across the street from a cow pasture.
I also thought about using a sign in several areas where new subdivisions are being built. It would say something like :
New House! New Kitchen! Why not stock it with new tools from Pampered Chef!
 

Frequently Asked Questions

What are the best locations to place school traffic advertising signs?

The best locations for placing school traffic advertising signs include near school entrances, along drop-off and pick-up zones, and in areas with high foot traffic, such as playgrounds or community centers. Ensure that the signs are visible to both drivers and pedestrians to maximize exposure.

What materials are recommended for school traffic advertising signs?

Durable materials such as coroplast, aluminum, or weather-resistant vinyl are recommended for school traffic advertising signs. These materials can withstand various weather conditions and ensure that your message remains clear and visible over time.

How can I make my school traffic advertising signs stand out?

To make your signs stand out, use bold colors, large fonts, and eye-catching graphics. Incorporate a clear and concise message that quickly conveys your purpose. Additionally, consider using reflective materials for visibility during low-light conditions.

What are some effective messaging strategies for school traffic advertising signs?

Effective messaging strategies include using simple, direct language and a strong call to action. Highlight key benefits or offers that appeal to parents and students. Keep the message short and to the point, ensuring it can be read quickly by passing traffic.

How often should I change or update my school traffic advertising signs?

It's advisable to change or update your school traffic advertising signs every few weeks or whenever you have new promotions or events. Regular updates keep your message fresh and engaging, helping to maintain interest and visibility among your target audience.

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