Setting Up Display Tables at Shows: Pros & Cons

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Discussion Overview

The thread discusses the experiences of participants regarding the setup of display tables at shows, focusing on the challenges and benefits of displaying products versus simplifying setups.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant mentions feeling overwhelmed by the amount of equipment needed for display tables and questions how others decide what to bring.
  • Another participant shares their experience of transitioning from using a display table to utilizing the host's table, noting that guests prefer to browse the catalog and the items used during the show.
  • One participant recounts a past attempt at setting up a display table that did not result in sales, leading them to reconsider the effort involved for future shows.
  • Another participant expresses agreement with the idea of simplifying setups and highlights the effectiveness of the catalog as a primary resource.
  • One participant suggests packing only essential items and a few extras for larger shows, indicating a preference for minimalism in setup.

Areas of Agreement / Disagreement

Views differ on the effectiveness of display tables, with some participants expressing a preference for simpler setups while others are open to trying displays again under certain conditions.

Contextual Notes

Participants share personal experiences and preferences regarding the logistics of product displays at shows, reflecting on the balance between showcasing products and managing the workload involved.

Who May Find This Useful

Consultants considering how to approach product displays at shows may find these shared experiences relevant to their own practices.

Swirl
Messages
226
Does anybody set up a display table at your shows? That's what I've been doing and it is getting to just be to much. I really like the idea of people being able to get their hands on the products but gosh am I wearing myself out carring all that stuff around. Just interested in what everybody is taking to the shows and how do you decide what not to take?
 
I did that in the beginning and like you said, it got to be too much. I also didn't like the fact that I was cluttering up my hosts house after she just got it all clean for the party. Now I just display things on her table and coffee table. I also do not take a whole lot more to my shows other than what I will be using. I found that people really were not looking at it, they just want to look through the catalog and look at what I used that night.
 
It flopped but willing to try againI did it at a show once, and it was a lot of packing and carrying. I set up a table to look like a dinner table. Displayed the placemats and the SA. I didn't get any sales off of any of it, so I didn't do it again. Have kind of thought about it again for the Help Whip Cancer. It wouldn't take much since there aren't a lot of products. I thought I would get a pink tablecloth when all the Easter stuff comes out at the store.
 
  • Thread starter
  • #4
That's a good idea Jennifer, displaying the HWC products. I don't believe I will be carrying all that stuff to anymore shows. What was I thinking? :eek: And our catalog is so good it really is all you need. Thanks for your input.
 
I suggestyou pack what you need and your top ten or a few extras and that's it. I have big shows 9/10 and that is all I take.
 

Frequently Asked Questions

What are the benefits of setting up display tables at Pampered Chef shows?

Setting up display tables at Pampered Chef shows allows for a visually appealing presentation of products, which can attract more attendees. It provides an opportunity for guests to interact with the products, enhancing their understanding and appreciation. Additionally, a well-organized display can facilitate easier product demonstrations and encourage impulse purchases.

What are the potential downsides of having display tables at shows?

One potential downside is the space requirement; display tables can take up significant room, which might limit guest movement or interaction. Additionally, setting up and managing a display can be time-consuming and may require additional resources or staff. If not executed well, a cluttered or disorganized display can detract from the overall experience.

How can I make my display table more appealing to guests?

To enhance the appeal of your display table, consider using attractive tablecloths, clear signage, and organized product arrangements. Incorporating eye-catching visuals, such as banners or product demonstrations, can also draw attention. Additionally, offering samples or interactive elements can engage guests and encourage them to explore the products further.

Should I include pricing information on my display table?

Yes, including pricing information on your display table is recommended. It helps guests make informed decisions and can expedite the purchasing process. Clear pricing can also reduce the number of questions you receive about costs, allowing you to focus more on product features and benefits during the show.

How can I effectively manage my display table during a show?

To effectively manage your display table, plan ahead by organizing products and materials before the show starts. During the event, stay engaged with guests, offering demonstrations and answering questions. Regularly check the table to ensure it remains tidy and stocked, and consider having additional materials ready to replenish any items that may run low.

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