Maximizing Results: The Power of Inviting Over Announcing

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Discussion Overview

This thread discusses the concept of "inviting" versus "announcing" when engaging potential customers and recruits in the Pampered Chef business. Participants share personal experiences and insights on how language and approach can impact business results.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant, identifying as a consultant, highlights the importance of using inviting language rather than announcing to engage potential customers effectively.
  • Another participant shares their experience of successfully inviting a catalog show participant to consider becoming a consultant, resulting in a new recruit who quickly gathered significant orders.
  • Several users mention the need to shift from announcing to inviting in their own approaches to improve their business outcomes.
  • One participant expresses appreciation for the tip shared in the thread, indicating its value to their approach.

Areas of Agreement / Disagreement

Participants generally agree on the value of inviting over announcing, with several sharing personal experiences that support this perspective. However, there is no clear consensus on specific strategies or outcomes.

Contextual Notes

The discussion centers around personal experiences in the context of Pampered Chef business practices, particularly focusing on language used in customer interactions.

Who May Find This Useful

Consultants looking to enhance their engagement techniques and improve their business results may find the shared experiences and insights relevant.

pamperedpals
Gold Member
Messages
2,075
This was a great tip from The Success Factory:

SUBJECT: Getting results!
Often it may feel as though we are doing all the right things and yet we are not getting the results from our business that we want (booking parties and signing new team members).

Today, we encourage you to step outside of yourself for a moment and observe how you talk about your business to others. Are you “Announcing” or “Inviting”?

Language is powerful; and as new consultants we are excited about our businesses. When we are told to “talk to everyone” and “be excited”; this is not usually a difficult task. However, if you are talking too much and not getting any commitment, then perhaps you are not talking in a way that is effective.

Here are some examples of Announcing vs. Inviting at a party:

Announcement: I'm booking now for the fall, so let me know if you'd like to schedule a date and earn lots of our products for free!
Invitation: I'd sure love to do a party for you this fall, would September or October be a better month for you to have some friends over for a fun ladies night out?

Announcement: I'll be right over there at the dining room table if you'd like to place an order.
Invitation: You seemed very excited when I demonstrated (fill in the blank), did you decide not to get it, or may I add that to your order?

Announcement: We are currently looking for consultants in this area to join our company. Please let me know if I can give you more information.
Invitation: You seemed to enjoy many of our products and you were so fun tonight; I'd love to work with you. If I gave you some information about our company, would you read it? (if yes, then)…I'd like to follow up with you tomorrow; is daytime or evening a better time to call? -or- (better still) Can we get together for a quick cup of coffee tomorrow or the next day so that I can answer any questions you might have?

So…what do you think? Are you announcing or are you inviting? If you did more inviting, do you think you might get more of the results you want? Remember, an invitation involves a one-on-one “eyeball” contact with a customer. This may be a bit of a stretch outside your comfort zone at first. Try “inviting” more at your next party and then we would LOVE to hear about your results!
 
Awesome point Laurie.

I did this last week with my catalog show. I noticed she had orders all over the US (husband is in the service).

"Have you ever thought about doing PC? With all the contacts you have, and all the orders you've collected, you definitely have friends that would support you.

Without asking, I would have just had a nice catalog show. Invite!!!!

I gave her the catalog show back to her as her first show. She signed! In one week my new recruit has collected over $700 in orders! And she started a catalog show with her friend here in Oregon. My new recruit will be over $1000 before heading back to Nevada.
 
  • Thread starter
  • #3
That is awesome Julie.

I personally, need to start inviting, rather than announcing.
 
lockhartkitchen said:
Awesome point Laurie.

I did this last week with my catalog show. I noticed she had orders all over the US (husband is in the service).

"Have you ever thought about doing PC? With all the contacts you have, and all the orders you've collected, you definitely have friends that would support you.

Without asking, I would have just had a nice catalog show. Invite!!!!

I gave her the catalog show back to her as her first show. She signed! In one week my new recruit has collected over $700 in orders! And she started a catalog show with her friend here in Oregon. My new recruit will be over $1000 before heading back to Nevada.


GREAT Job!!!:D
 
that's an awesome tip, thanks a bunch!
 

Frequently Asked Questions

What does "Inviting Over Announcing" mean in direct sales?

"Inviting Over Announcing" refers to the strategy of engaging potential customers and team members by inviting them to participate in events or opportunities rather than simply announcing promotions or products. This approach fosters a sense of community and personal connection, making individuals feel more valued and inclined to join or purchase.

How can I effectively invite people to my Pampered Chef events?

To effectively invite people to your Pampered Chef events, personalize your invitations by addressing individuals by name and highlighting how the event can benefit them. Use various channels such as social media, email, and text messages, and consider offering incentives like exclusive recipes or discounts for attendees to increase interest.

What are the benefits of inviting over announcing in my sales strategy?

The benefits of inviting over announcing include building stronger relationships with potential customers, increasing engagement, and creating a more welcoming atmosphere. This approach can lead to higher attendance at events, more sales, and a greater likelihood of referrals, as people feel more connected to you and your brand.

How can I measure the success of my inviting strategy?

You can measure the success of your inviting strategy by tracking attendance rates at your events, monitoring sales before and after the events, and collecting feedback from attendees. Additionally, keep an eye on the number of new leads generated and the conversion rates of those leads into customers or team members.

What are some common mistakes to avoid when inviting people?

Common mistakes to avoid when inviting people include being too pushy or sales-oriented, failing to personalize invitations, and neglecting to follow up with invitees. It's also important to avoid overwhelming potential guests with too much information at once; instead, keep your invitations clear and focused on the benefits of attending.

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