PChefPEI
Silver Member
- 2,144
Tips for Hosting Successful Catalog Shows
Click For Summary
Discussion Overview
This thread explores various experiences and strategies related to hosting catalog shows within the Pampered Chef community. Participants share their personal insights on the effectiveness of catalog shows compared to traditional cooking shows.
Discussion Character
- Anecdotal
- Opinion-based
- Exploratory
Main Points Raised
- One participant, identifying as a consultant, expresses curiosity about catalog shows, noting a focus on kitchen shows and a desire to learn more.
- Another participant shares their experience that many potential hosts may not consider catalog shows as an option, highlighting their success with this format.
- One consultant mentions that they prefer catalog shows, achieving sales between $500 and $1000, and finds them suitable for busy individuals.
- A participant notes that catalog shows helped them qualify in their first month, emphasizing the flexibility of this format.
- One consultant reports a high catalog show sale of $960, appreciating the reduced effort required compared to cooking shows.
- Another participant shares that they only offer catalog shows when a live show isn't feasible, noting their initial success with this format.
- One participant acknowledges the importance of host coaching for catalog shows, similar to cooking shows, and expresses gratitude for the reminder.
- A participant raises a question about strategies to enhance catalog show sales, suggesting the use of mini-catalogs to reach more potential customers.
- Several participants inquire about the process of registering catalog shows online for out-of-town guests, seeking guidance on technical aspects.
Areas of Agreement / Disagreement
Views differ regarding the effectiveness of catalog shows compared to cooking shows, with some participants expressing strong support for catalog shows while others imply they may not yield as much in sales.
Contextual Notes
Participants share personal experiences and strategies, reflecting a variety of approaches to hosting catalog shows and the challenges they face.
Who May Find This Useful
Consultants interested in exploring catalog shows as an alternative to cooking shows may find the shared experiences and strategies beneficial.
Jules711
Silver Member
- 1,929
I always mention catalog shows too b/c there are a surprising number of people that would never "do" a show, but could/would do a catalog show. They don't think it's a show so don't even know it's an option. I've had really great shows this way. They can even still get you bookings and such if you host coach correctly by explaining the host benefit and getting them excited about it.
merego
- 1,982
I do more catalog shows than cooking shows and I have had $500-$1000 catty shows. They work for me, but some say they aren't as good as a cooking show, I would have to disagree b/c they work for me. I do enjoy the cooking shows, but for people who are busy, it is perfect. I set them up on my website, host coach as I would a cooking show and follow up, follow up, follow up!! I have gotten more bookings from catty parties than cooking shows.
christinaspc
Silver Member
- 1,245
cathyskitchen
Gold Member
- 2,704
esavvymom
Staff member
- 7,881
I'm bumping this thread because it seemed the most logical place to start my question! 
Obviously, for most, catalog shows don't net as much in sales as cooking shows...for some, you have figured out the secret!
I know that we should Host Coach a catalog show just like a cooking how (I'm trying to improve that skill overall anyway!)....but I'm wondering if any of you can share your tips to what you do to make a catalog show a success and simple for your hosts at the same time. We try to simplify the Cooking shows for our hosts...so what are you doing for catalog shows? My dillemma seems to be weak sales- because to me, with just 3-4 catalogs, the host has to do a little leg work....not that there is anything WRONG with that. I'm contemplating including 10 mini-catalogs (or more if she needs them) with a small insert attached about who's doing the show, etc...so she can hand them out just like an invitation- but instead of to a show, it invites them to go to the website to shop for her Catalog show, or see her for a full-size catalog. Since there is so much in the mini anyway, and it's cheaper...maybe it'd get in more hands?
Any other ideas or tried and true suggestions??
Obviously, for most, catalog shows don't net as much in sales as cooking shows...for some, you have figured out the secret!
I know that we should Host Coach a catalog show just like a cooking how (I'm trying to improve that skill overall anyway!)....but I'm wondering if any of you can share your tips to what you do to make a catalog show a success and simple for your hosts at the same time. We try to simplify the Cooking shows for our hosts...so what are you doing for catalog shows? My dillemma seems to be weak sales- because to me, with just 3-4 catalogs, the host has to do a little leg work....not that there is anything WRONG with that. I'm contemplating including 10 mini-catalogs (or more if she needs them) with a small insert attached about who's doing the show, etc...so she can hand them out just like an invitation- but instead of to a show, it invites them to go to the website to shop for her Catalog show, or see her for a full-size catalog. Since there is so much in the mini anyway, and it's cheaper...maybe it'd get in more hands?
Any other ideas or tried and true suggestions??
Luv 2 Cook
- 56
esavvymom
Staff member
- 7,881
Frequently Asked Questions
What is a catalog show and how does it work?
A catalog show is a type of direct sales event where hosts showcase a company's product catalog to their friends and family, allowing them to place orders without the need for a physical party. The host collects orders over a specified period, usually a few weeks, and submits them to the consultant, who then processes the orders and delivers the products.
How can I promote my catalog show effectively?
To promote your catalog show effectively, utilize social media platforms, send out personalized invitations via email or text, and create engaging posts that highlight specific products. You can also offer incentives for orders, such as discounts or free gifts, and encourage your friends to share the event with their networks.
What are some tips for setting a goal for my catalog show?
When setting a goal for your catalog show, consider factors such as your previous sales, the size of your network, and any promotions or new products available. A good starting point is to aim for a sales goal that is 10-20% higher than your last show. Setting a clear and achievable goal will motivate you and your guests to participate actively.
How can I encourage guests to place orders during the catalog show?
Encourage guests to place orders by highlighting the benefits of the products, sharing personal testimonials, and offering limited-time promotions or discounts. You can also create a sense of urgency by emphasizing that certain items may sell out quickly or that special offers are only available during the catalog show period.
What follow-up strategies should I use after the catalog show?
After the catalog show, follow up with guests by sending thank-you messages for their participation and orders. Share updates on product delivery and ask for feedback on their purchases. Additionally, consider reaching out to those who didn’t order to see if they have any questions or need more information, and invite them to future events or shows.
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