Gotta Have It: Using Stickers for Jewelry Show Guests - Tips and Tricks

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Discussion Overview

This thread explores the use of stickers and similar tools during jewelry shows to help guests indicate their product interests. Participants share their experiences and methods for implementing this practice.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant mentions that their aunt, who sells jewelry, uses stickers for guests to mark pages of interest and asks if others do the same.
  • Another participant shares that they give each guest a sheet of stickers when handing out catalogs, allowing guests to keep the catalogs without needing to remove the stickers.
  • One participant notes that they have used Post-it arrows and found that removing them as guests order helped increase their sales average.
  • Another participant states that using stickers allows guests to mark products during the demo, aiding their memory when placing orders.
  • One participant expresses enthusiasm for the idea, suggesting that it prevents guests from tallying costs too early, which they plan to try at their next show.
  • Another participant shares their love for using stickers for personal wish lists and expresses intent to incorporate the idea into their shows.

Areas of Agreement / Disagreement

Participants generally express positive views about using stickers, with several sharing similar experiences and methods. No clear disagreement is noted.

Contextual Notes

The discussion reflects personal experiences and preferences regarding the use of stickers at jewelry shows, focusing on their impact on guest engagement and sales.

Who May Find This Useful

Consultants looking for innovative ways to enhance guest interaction and potentially increase sales during shows may find this discussion relevant.

wadesgirl
Gold Member
Messages
11,383
My aunt who sells a jewelry line was at one of my shows last month and said that she had been using stickers for her guests to mark pages they were interested in. Does anyone do this? Merrill has stickers otherwise I figured I would buy the Post It arrows for the same effect. My worst thing is I'm the one that has to remove the stickers after each show.

For those who do it, how do you hand them out at your shows?
 
I give each guest a sheet when I hand out the catalogs
I let them they keep the catalogs so I have no reason to remove them
 
I have used the Post it arrows in the past and just take them off the page as they order....I found my sales average increased as people tend to buy more when they are not writing it down!
 
I used them recently and everyone liked the idea, especially because I give them the catalogs at the beginning and as I go along with my demo they can mark a product they are interested in and it helps them remember when it is time to place their order.
 
Great idea! If they don't have to write it down as they go, they aren't 'adding it up' until the very end...lol Going to try this on Saturday and see what happens!
 
LOVE IT! I do this for my "wish" lists for personal orders for this and other catalog companies...will incorporate....thanks for the great tip!
 

Frequently Asked Questions

What are the benefits of using stickers for jewelry show guests?

Using stickers for jewelry show guests can enhance their experience by making the event more interactive and fun. Stickers can serve as conversation starters, help guests identify their preferences, and create a sense of community among attendees. They also provide a visual way to showcase favorite pieces, making it easier for guests to remember their choices.

How can I effectively incorporate stickers into my jewelry show?

To effectively incorporate stickers into your jewelry show, consider placing a sticker station where guests can choose their favorite designs. Encourage them to place stickers on a board or their name tags to indicate their interests. You can also use stickers to mark items that are on sale or highlight special promotions, making it easier for guests to navigate the offerings.

What types of stickers work best for jewelry shows?

The best types of stickers for jewelry shows are those that are visually appealing and relevant to the theme of the event. Consider using stickers that feature jewelry designs, gemstones, or fun phrases related to fashion. Custom stickers with your brand logo or event details can also add a personal touch and help with brand recognition.

How can I encourage guests to use the stickers during the show?

To encourage guests to use the stickers during the show, create engaging activities that involve sticker use, such as a sticker scavenger hunt or a contest for the most creative sticker display. Offer small incentives, like a discount or a free gift, for guests who actively participate. Make sure to explain the purpose of the stickers and how they can enhance their shopping experience.

Can stickers be used for follow-up after the jewelry show?

Yes, stickers can be a great tool for follow-up after the jewelry show. You can use the stickers to remind guests of their favorite items or to highlight special offers that are still available. Additionally, you can send personalized thank-you notes with a sticker included, reinforcing their connection to your brand and encouraging future purchases.

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