Bridal Fair This Sunday...need Suggestions Please

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Discussion Overview

This thread centers around participants sharing their experiences and suggestions for preparing for a local bridal fair. The conversation includes ideas for displays, paperwork to bring, and strategies for engaging attendees.

Discussion Character

  • Anecdotal
  • Opinion-based

Main Points Raised

  • One participant, identifying as a consultant, expresses excitement and nervousness about participating in the bridal fair with a limited starter kit.
  • Another participant shares their experience of using a doll cake as a display at a bridal show, noting its popularity among attendees.
  • Several users mention the importance of bringing various paperwork, including gift registry sheets and flyers, to engage potential customers.
  • One participant suggests using old recipe cards as giveaways to attract attention and gather contact information.
  • Another participant discusses the potential challenges of displaying food due to health regulations and suggests taking photos of food displays instead.
  • Some participants propose conducting a drawing for a free show as a strategy to encourage bookings.

Areas of Agreement / Disagreement

Views differ on the best approach for displays and paperwork, with no clear consensus emerging on specific strategies for engaging attendees at the bridal fair.

Contextual Notes

Participants share personal experiences and ideas based on their own involvement in similar events, reflecting a variety of approaches to engaging with potential customers.

Who May Find This Useful

Consultants preparing for bridal fairs or similar events may find the shared experiences and suggestions relevant to their own preparations.

K
Kristen
Messages
159
I found out this morning that I have the opportunity to participate in a local bridal fair this Sunday. I'm really excited, but very nervous because I just got my Starter Kit last week!

I really need some suggestions. First of all, any suggestions on my display? I will have an 8' draped table. I obviously have all the starter kit products, plus I have some other stuff I bought before I joined (various cooking utensils, some stoneware, the desserts cookbook). I have no Simple Additions yet. :( I did place a small sample order on Friday but I don't know if it will arrive in time.

Second, what kind of paperwork should I bring? I'm putting together a binder with a sheet on the gift registry and one on the gift certificates. My awesome recruiter is sending me the Pampered Bride flyer too. :) Should I hand anything out (business cards, flyers, S/S catalogs, etc) with my info on them, or do you think those are likely to get tossed? I was also planning to bring blank gift certificates and some host packets. What are your thoughts on doing a giveaway? I'm kind of thinking I don't want to mess with it, since I'm sure I'll be so focused on everything else.

Does anyone have any other paperwork that they've used at a bridal fair? I would appreciate any and all help I can get. Thanks! :D
 
I just had a bridal show yesterday and I made the Bride cake with the classic batter bowl and everyone loved it. I realize this is a fair and you won't be serving food, but it would look neat as a display on your table. It's really easy to make. I went to the local craft store and bought the doll pick to put in it, then I made the dress in all white icing, nothing fancy. Everyone went nuts over it, and nobody could belive I baked it in the batter bowl.
 
You are on the right TrackKristen,

It sounds like you are bringing all of the right paperwork with you. I really like the idea of having the bride cake as a display.

Make sure you are use the spring/summer catalogs as giveaways (catalogs are too expensive for the new ones to end up in the trash a few booths down).

Also, I usually bring old celebration show recipe cards with me as giveaways. Almost everyone will stop if you offer them a recipe to take.

I would have a survey/drawing slip (my is in PC file under fesitival survey or drawing form - cant remember exact name), even if you will not be having a raffle or other drawing. Great way to get contact information and to know who is interested in what.

Have fun!
 
Last edited:
  • Thread starter
  • #4
The doll cake is a great idea! I just saw a picture of one today (of course I can't remember where it was!). I wonder if it would get yucky sitting out all day. I really need that Chillzanne! I'll have to find out if I'm allowed to have food on display...I know I'm not allowed to serve food because of health department regulations.

Thanks for the tip on the survey/drawing slip. I was looking for one under the files section but searched "bridal". Didn't think of searching for "fairs". :)
 
The recipe for the Doll Cake is in the Celebrations cookbook. Use this recipe for the icing and it will not get yucky sitting out all day.

1 cup of crisco
4 1/2 cups powdered sugar
1 1/2 tsp vanilla extract
1/2 tsp almond extract
3-4 TBLS water

Mix on in electric mixer on high speed until light and fluffy.

Not only does this icing taste awesome, it will set up and last forever. It gets hard enough so that the cake is easy to travel with, but not too hard to eat. My family loves it. You can even decorate the cake the day before and let it set out and not worry about covering it up. The icing seals in the moisture of the cake (I learned this when I took Wilton Cake Decorating classes) so it doesn't dry out.
 
Or if you're not allowed to even have food as display, you could make it and take a few pictures of it at different angles to display. :)
 
DrawingIf you are going to do a drawing do a free show you provide the ingredients. So that way you can call each one and mention they won the free show! Great way to get your bookings!
Candy McIntyre
Maine Consultant
 
I do this to!
pamperedchefme said:
If you are going to do a drawing do a free show you provide the ingredients. So that way you can call each one and mention they won the free show! Great way to get your bookings!
Candy McIntyre
Maine Consultant
Click to expand...

I use this technique when I call people who are not interested in hosting a show! I tell them, they did not win the grand prize, but they did win a free KS. I do not always get bookings, but sometime someone who said they were not interested at the fair/festival, will book a show! Then I am better off than if I had not called, and I almost always provide the ingredients at my shows anyway, so I am not really out anything!
 

Frequently Asked Questions

What products should I showcase at the Bridal Fair?

Consider featuring popular items that are perfect for newlyweds, such as kitchen gadgets, cookware sets, and entertaining essentials. Highlight versatile tools like the Chef's Knife, Stoneware, and the Mix 'N Chop, which can simplify meal prep and cooking for couples just starting their journey together.

How can I attract more visitors to my booth at the Bridal Fair?

Create an inviting display with attractive signage and a clean layout. Offer samples of food prepared with Pampered Chef products to engage visitors. Additionally, consider hosting a giveaway or a raffle to encourage people to stop by and leave their contact information.

What promotional materials should I bring to the Bridal Fair?

Bring brochures, catalogs, and business cards to provide potential customers with information about your products and services. You might also want to prepare a flyer with special offers or discounts for bridal couples who book a party or make a purchase at the fair.

How can I effectively demonstrate Pampered Chef products during the fair?

Plan a few short cooking demonstrations that highlight the ease of use and versatility of your products. Engage the audience by inviting them to participate, asking questions, and sharing tips. Make sure to keep the demonstrations simple and quick to maintain interest.

What follow-up strategies should I use after the Bridal Fair?

After the event, reach out to the contacts you collected through email or social media. Send a thank-you message for visiting your booth, and include any special offers or promotions. Consider scheduling follow-up calls or virtual parties to maintain engagement and convert leads into sales.

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