Scripts for Leads From Craft Fairs, Etc
- Thread starter momoftwins
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Discussion Overview
This thread explores various approaches and scripts used by participants when following up with leads from craft fairs. Participants share their personal experiences and techniques for engaging potential hosts and recruits.
Discussion Character
- Anecdotal
- Opinion-based
Main Points Raised
- One participant, identifying as a consultant, shares a script that includes greeting the lead, referencing their interest in hosting, and offering to schedule a show immediately.
- Another participant discusses offering a free cooking show to all leads, regardless of their initial responses, and emphasizes the importance of securing a date and guest list.
- A participant reflects on their discomfort with a common phrase used in calls, sharing how they have adjusted their approach to make it feel more genuine and engaging.
- One user mentions using a specific question to address objections directly, suggesting it helps clarify potential concerns from leads.
- Another participant notes the effectiveness of a single use of a common phrase to allow leads to decline without pressure, while also expressing gratitude for their honesty.
- A participant shares a technique involving empathy and storytelling to connect with leads, referencing a method they learned from another direct sales company.
Areas of Agreement / Disagreement
Views differ on the effectiveness of specific phrases and techniques, with no clear consensus emerging on the best approach to follow up with leads.
Contextual Notes
Participants are sharing personal experiences and scripts tailored to their interactions with leads from craft fairs, reflecting a variety of styles and preferences in communication.
Who May Find This Useful
Consultants looking for diverse strategies and scripts for engaging leads from craft fairs may find the shared experiences helpful.
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Hi! I'm Charlie from the Pampered Chef. I met you on such and such date at the craft fair. You filled out a drawing slip and noticed that you said Yes, to hosting a show. I have my calendar out and I'm ready to schedule your show right now if you are ready.
If answer is yes, I offer a few dates and fill in.
If answer is no, then I ask when would it be a better time for me to call back.
If drawing slip has Yes, to recruiting I simply ask if they have any immediate questions or is it possible to meet. Then set up a meeting date. If answer is no to meeting then I ask if I can send some info and if I can follow up.
If drawing slip says maybe I ask what their concerns are and if I can answer any questions that they may have that's holding them back.
If drawing slip says No to everything then I say thanks for stopping by the booth and ask if there is anything I can help them with and to make sure to tell them to call me if they think of anything I can help them with in the future.
That's it.
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Recruiting-
"Hi, this is Gillian Wright with The Pampered Chef. I met you at the State Fair this past weekend?" You had indicated that you were interested in some more information about becoming a consultant. Would this be an okay time to talk?"
No- "Okay, when would be a good time for me to call back?"
Yes- "What made you request more information about becoming a consultant?"
"Have you ever done anything like this before?" "What would stop you from giving this a try?"
This is the part that I stop the script and generally care about what they are saying. I talked to a lady for 45 mins yesterday and really enjoyed it. She told me about 2 other PC consultants that wouldn't call her back after she said that she wasn't ready to host, but she had requested a catalog. She is going to think & talk to hubby, and I am fine with that. We have another phone date next week.Booking-
"Hi, this is Gillian Wright with The Pampered Chef. I met you at the State Fair this past weekend?" You had indicated that you were interested in hosting a show in your home. Would this be an okay time to talk?"
No- "Okay, when would be a good time for me to call back?"
Yes- "Which of our upcoming monthly specials were you interested in?"
They pick month and I give three available dates.Hope this helps! Sorry it is so long!
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How much work do you think it would be to host a party?
How much time do you think it would take to be a consultant?
I would be so happy to help you develop your guest list, is there any reason we couldn't get together Thursday afternoon to look at this?
Also, remember the Feel, Felt, Found technique. I understand how you feel. I felt that way too, but I have found that... or ...I know just how you feel. My good friend told me how she felt that way too, but you know - she found that ... Good luck; God bless!
Frequently Asked Questions
What are effective scripts for engaging leads at craft fairs?
Effective scripts for engaging leads at craft fairs should include a friendly introduction, a brief explanation of what Pampered Chef offers, and an open-ended question to encourage conversation. For example, you might say, "Hi there! I'm [Your Name] with Pampered Chef. We specialize in high-quality kitchen tools that make cooking easier and more enjoyable. What do you enjoy cooking the most?" This approach helps to build rapport and gather information about the lead's interests.
How can I follow up with leads after a craft fair?
Following up with leads after a craft fair is crucial for converting interest into sales. You can send a personalized email or message thanking them for visiting your booth and reminding them of any specific products they showed interest in. Include a special offer or a link to your online catalog to encourage them to make a purchase. For example, "Hi [Name], it was great meeting you at the craft fair! I remember you loved our [specific product]. I’d like to offer you a 10% discount if you order by [date]. Let me know if you have any questions!"
What should I do if a lead seems uninterested?
If a lead seems uninterested, it's important to remain positive and respectful. You can try asking a different question or offering a small incentive, like a free recipe or a chance to win a prize. For example, you could say, "I understand if you're not looking to buy right now, but would you like to enter our raffle for a chance to win a Pampered Chef gift? It’s a great way to try our products!" This keeps the conversation light and may spark their interest.
How can I use social media to connect with leads from craft fairs?
Using social media to connect with leads from craft fairs can be very effective. After collecting their contact information, invite them to follow your business page or join a group where you share recipes, cooking tips, and product information. You can say something like, "I’d love to keep in touch! Follow my Facebook page for exclusive offers and fun cooking ideas. I’ll also be sharing some great recipes using our products!" This helps to maintain engagement beyond the event.
What are some common objections I might face from leads, and how should I respond?
Common objections from leads might include concerns about price, product necessity, or timing. A good response is to acknowledge their concern and provide reassurance. For instance, if a lead says, "I can’t afford this right now," you might respond, "I completely understand! Many of our customers find that investing in quality kitchen tools saves them time and money in the long run. Plus, we often have promotions that can help make it more affordable. Would you like to hear about our current deals?" This shows empathy while also providing a solution.
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