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Okay, I just got an e-mail with an order done by my site for a guest that can't attend my first KS. My first order EVER! Do you e-mail the person, say thank you and add them to your newsletter mailing list?
Yes! If they leave a phone number, I often call them to thank them. I always send an email back to them saying thank you for their order...if they want to add anything before show closes on xx/xx/xx...if they are close to the $50 I mention the free item (when applicable)...and that I will be adding their email address to my monthly newsletter (and tell them no weekly spam and email is not shared with anyone).
This has created a customer that has ordered from me 2 other times (outside of their relatives show).
And congratulations on your first web order.