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Holiday Sale Questions

Main Points

In summary, the consultant is looking for ways to make people ok with not taking products home with them and to offer incentives for people to come to the sale. They are also looking for ways to recruit more customers. The consultant suggests that they have online individual ordering available so that people can place their orders without having to see the product. Additionally, the consultant suggests that they make sure to provide business cards to every customer so that they have contact information.

Stephanie S

Member
May 13, 2005
202
0
A fellow consultant and I are going to be holding a Holiday Sale in November at one of the local community centres. We are looking for some ideas, and have a couple of questions for any of you who have held a sale in the past. We are questioning the following:

1) Do people get upset when they come and find out that they can't take the product home with them that day? How do you make them ok with the fact that they have to be ordered and then delivered?

2) Are people hesitant about paying up front for their order? How do you combat this?

3) What are good incentives for attracting people to the sale, outside of the typical Mystery Host Show

4) Does anyone have a Holiday Sale Flyer?
 
1) People like to buy and take but they do understand that you can't possibly carry that kind of inventory - use it as a recruiting tool - we don't do inventory! and I always remind them that they don't have to carry it around the rest of the fair. ;)

2) I haven't run into people not willing to pay for their order. So many businesses require you to pay up front now that I don't think it's much of an issue.

3) I offer a door prize. A gift certificate that has more value if they host a show. I have to say more than half take the base amount but I have gotten some bookings from it. (I make it up my self and they have to cash it with me)

4) I have done flyers in the past but I'm getting away from them. People really don't take the time to read them over. I do have the company flyers in my flip folder and a few others but a nice product display and a smile works better to attract leads!
 
How about this

Do you and your fellow consultant have laptops? Is there wireless access where you will be holding your sale? If so, why not have online individual ordering available? The order is processed and submitted before the customer's eyes. Might put them at ease.

Just a thought
 
Make sure that every buying costumer gets a business card from you that way they have your information. Maybe that will help calm any nervousness about paying up front for products they can't take home with them that day.
 

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