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Demo at a real estate open house

NooraK

Legend Member
Gold Member
Feb 6, 2008
5,871
26
I received an email today from a contact on my newsletter list. I had originally met her at an event I participated in at work, but I was never able to get her to book a show, or recruit her. It's been quite a while since the event, and I've kept in touch with her with occasional calls. She's left the bank, and has recently included me a couple of emails announcing that she is restarting her real estate business.

Here's what the email said:

Hi Noora:

This is [name of contact]. You met me last year at [work event]. Listen, I'm back on deck to start my real estate business and would like to partner with you once I get some listings to do an open house where by you can do some cooking and demos. And in the fall will consider scheduling to host a party.

My question to you is whether anyone has ever done anything like this and what your opinion on its potential success are.

I have several concerns. Firstly, I'd need to find out what exactly she's wanting me to do. Would she want me there all day, or just for an hour or two? At 34 weeks pregnant, I certainly would not be able to commit to a whole day for quite a while. I can't stay on my feet that long currently (although I'm sure I could sit down between visitors), and after the baby is born, I really can't be away for very long stretches of time for at least the first month.

Secondly, what would be the reaction of the potential home buyers? They certainly wouldn't be expecting to see a PC lady there. I wouldn't expect to make any sales. I could, however make new contacts, possibly hosting and recruiting leads.

Thirdly, would a demo be the best option? If I have people trickling in and out, no one would really be around long enough to watch a whole demo. I had great luck with the dips and such I put out at my Thank You Celebration last night, maybe I could do a similar set up and leave cards and flyers. In that case, I wouldn't even have to be there that long.

I'm really interested to see what you guys have to say.
 

vanscootin

Advanced Member
Gold Member
Feb 9, 2010
594
10
I don't want to be negative but I do not think this is a good idea. People who are coming to look at a house are interested in buying a house, not Pampered Chef. I think it would definately turn people off to you and to your contact. It's more about her professionalism than you. This would put a whole lot of pressure on a buyer, who is already under pressure to buy a house... Also her email says do some cooking and demos... are you there to make hors d'oevres for potential buyers? I think this may not turn out the way you are hoping.

What would be better is that if she is showing a house she should say something like "and I know a great Pampered Chef consultant who can help you stock your new kitchen." If someone says "ooh, I need a consultant" then she should pass your business card.
 

BlueMoon

Advanced Member
Apr 30, 2010
646
0
What would be better is that if she is showing a house she should say something like "and I know a great Pampered Chef consultant who can help you stock your new kitchen." If someone says "ooh, I need a consultant" then she should pass your business card.

When we sold our house, the agent gave us one of the packets she gives her homebuyers--I think she gives one even to clients that are shopping with her. It included a list of contacts ranging from contractors to interior decorators to nearby take-out places. I think there were about 15 references on the list, all with the individual that was her contact. This would be a perfect place to list a consultant, and maybe you could give her a packet of recipe cards (like Weekday Dinners Done) in her "welcome to your new home" basket--or you could give her a discount on products for her real estate gifts--in exchange for referrals.

Marghi
 

pampchefsarah

Senior Member
Gold Member
Mar 24, 2008
2,203
2
I would talk to her about having product on hand to 'stage' empty houses, with a small tasteful sign stating they can be purchased through you, and your business cards. This means, of course, she has to buy the product from you, but maybe you could be available to help get everything set up before the open houses start. Then, you could put out samples such as cookies made in the DMMP, dips, etc., and leave.

This way, potential buyers can see how amazing PC would look in their new home, but would not feel they were being fooled into attending a PC show, or distracted from their purpose of viewing a house.
 

chefjeanine

Senior Member
Gold Member
Jan 19, 2006
2,984
119
Sounds like she is looking for a caterer.

Sarah's idea of providing some product for display, if she is showing an EMPTY house, is intriguing. Perhaps you could pursue this.

As someone who is actively house shopping, I would find it weird to come into a home where a Pampered Chef demo was taking place.
 

NooraK

Legend Member
Gold Member
Feb 6, 2008
5,871
26
  • Thread starter
  • #6
Thanks ladies. You've all pretty much echoed what I was thinking about the whole thing. While on the surface, the idea sounds cool, once I start thinking about its execution, it doesn't look so hot. I certainly do not want to end up being a caterer.

I'm more than happy to work with her, and I really appreciate the ideas. Keep them coming!
 

Jolie_Paradoxe

Senior Member
Gold Member
Apr 15, 2009
2,869
16
Maybe she can borrow some of your items on specific open house days to display in the kitchen and dining area. You would have a "welcome home" sign letting them know they can fill their new kitchen with FREE pc tools by hosting a show with you.

I love the recipe card and ctc info for their welcome packet.

I would call her and ask her what she had in mind specifically....what is it she wants you to do, what she hopes your presence will do and then go from there. A phone call would give you the best understanding of her intent and wishes.

Good luck!
 

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