I have the opportunity to place an ad in my daughter's dance studio's recital program. It's a huge audience, 2 nights of performances in a high school auditorium that even has a balcony. Here's the price: Quarter Page 2 1/8 x 3 1/2 $60.00 Is that the size of a business card? So would you do it? There's really no guarantee that anything will come of it. I know every year I don't look through the ads myself.