Affordable Quality Labels Ss 2012

[lt1jane]

As requested, here are the Affordable Qualty Stickers that I put on the front of all my catalogs

Affordable Quality
Products $10 or less - 32%
Products $20 or less - 69% ($10.01-$20 – 37%)
Products $30 or less - 81% ($20.01-$30 - 12% )
Products $50 or less - 91% ($30.01-$50 - 10%)
Products over $50 - 9%

156 Products $10 or less - 32%
335 Products $20 or less - 69% (179 $10.01-$20 – 37%)
394 Products $30 or less - 81% (59 $20.01-$30 - 12% )
445 Products $50 or less - 91% (51 $30.01-$50 - 10%)
43 Products over $50 - 9% (43 50.01+)
488 Products total

 

[cochef]

Do you have a .doc for the second one? I only get the first set. Also, do guests comment on those labels?

 

[esavvymom]

Thank you for the breakdown!

 

[lt1jane]

The second set of numbers is more FYI for us consultants. If you want, you can adapt the stickers I made with that info. I think it's just too much information for guests. They are satisfied with the first set of numbers.

I don't get comments on the labels themselves, but they have contributed to a lack of "PC is too expensive" comments. I never hear that any more at parties. Everyone knows that PC is quality, but there is a perception that everything must be expensive in order to be a high quality item. These labels help to dispel that myth.

 

[cochef]

Ok - thanks. I am anxious to try them and see what kind of comments I get - or don't get

 

[aPamperedBride]

Just curious...is this the numbers for the current catalog? Or the new Spring/Summer catalog? Thanks!

 

[aPamperedBride]

Sorry, I just noticed the header says "SS 2012." I have a bad habit of not reading headers.

 

[lt1jane]

FW 2011 labels are here: http://www.chefsuccess.com/attachme...ality-stickers-affordable-quality-fw-2011.doc

Because I update these labels every season and three tri-fold brochures, I always put the season in the topic header so people will know if they are looking at current updates or old ones.

You're not alone about not reading headers, a lot of people don't look at dates and will comment on threads that are years old...

 

[jessbn]

What a great idea!! I often hear the "too expensive" comment...usually from those who do not even look in the catalog! Thanks!

 

[Chozengirl]

Where do you place the catalogs?
And just my opinion...I'm SO sick of hearing, "PC is too expensive."

 

[PamperedchefDaly]

Where do you place the catalogs?
And just my opinion...I'm SO sick of hearing, "PC is too expensive."

I often counter that comment with "I can't afford to buy cheap."

 

[lt1jane]

I put them on the front cover. Ususally the lower right hand corner.