I never really invested too much time into host coaching. Don't get me wrong, I was in touch and made a few phone calls along the way, but I wasn't doing it consistently. I recently stopped working my day job and have had some extra time so I've really been on top of my shows. WOW!! What a difference it makes. My next two hostesses are so excited and I already have two bookings waiting at each show, and it's all because I have been in touch and have kept the hostess excited. I never would have thought that one or two extra phone calls at just the right time could make such a difference.