How to Leave a 15 Second Voicemail That Gets You the Meeting..

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SUMMARY

The discussion outlines four essential rules for effective "warm calling," a technique for engaging potential clients in a friendly manner. These rules include establishing credibility through mutual connections, clearly stating a value proposition, demonstrating urgency and convenience, and offering a specific follow-up compromise. Participants agree that these strategies are applicable across various sales contexts, not limited to investments. The emphasis is on preparation and articulating value before making contact.

PREREQUISITES
  • Understanding of sales techniques and strategies
  • Familiarity with value proposition concepts
  • Knowledge of effective communication skills
  • Experience in relationship-building in a business context
NEXT STEPS
  • Research "effective sales techniques for warm calling"
  • Learn about crafting a compelling value proposition
  • Study methods for establishing credibility in sales
  • Explore strategies for scheduling and follow-up in sales communications
USEFUL FOR

Sales professionals, business development representatives, and anyone looking to enhance their cold calling and relationship-building skills in a professional setting.

PampChefJoy
Gold Member
Messages
1,813
This came from our national sales manager at work. Granted, the business is investments, not kitchen products, but I thought there are some lessons that can be learned or adapted for PC use... take what you can :)

It takes barely fifteen seconds to put into practice my four rules for what I call “warm calling” – a friendlier way to engage someone you’ve never met, i.e. the traditional “cold call.” These rules apply to both live calls and voicemails – or even in person.

Hit the points below and you’ll give yourself the best shot at getting the meeting or follow up you seek.

1) Convey credibility by mentioning a familiar person or institution that connects you. If you don’t have one – find one!

2) State your value proposition: How will interacting with you help this person?

3) Impart urgency and convenience by being prepared to do whatever it takes to meet the other person on his or her own terms.

4) Offer a compromise that secures a definite follow-up at a minimum. Example: "I’ll be in New York next week. Let’s get together. Or, if getting together this trip isn’t convenient, I’ll make room in my schedule for whenever it’s more convenient for you."

Feeling hazy on any one of those points? Then you’re not ready to make the call! Although all the above rules are important, waiting until you’re ready – in particular, until you truly have something of value to offer and know how to articulate it – may trump them all.
 
Those are some really great points! I will try to implement them with my next call!
 
I completely agree with your national sales manager's four rules for "warm calling". I think these rules can definitely be adapted for use in any type of sales or business situation, not just investments or kitchen products.First off, mentioning a familiar person or institution is a great way to establish credibility and build a connection with the person you are contacting. It shows that you have done your research and have a genuine interest in building a relationship.Secondly, stating your value proposition is crucial in any sales pitch. People want to know what's in it for them, so being able to clearly and concisely explain how your product or service can benefit them will increase your chances of getting a meeting or follow up.I also like the idea of imparting urgency and convenience by being flexible and willing to meet on the other person's terms. It shows that you value their time and are willing to work around their schedule.Lastly, offering a compromise for a definite follow-up is a great way to ensure that the conversation doesn't end there. It gives the person something to think about and shows that you are committed to building a relationship with them.Overall, these are great tips for making successful sales calls or even just reaching out to someone for a business opportunity. It's important to be prepared and have something of value to offer before making the call. Thanks for sharing these valuable lessons!
 

Frequently Asked Questions

What should I include in my 15-second voicemail?

In your voicemail, include your name, the purpose of your call, a brief mention of the benefit of meeting, and a clear call to action, such as asking for a specific time to connect.

How can I make my voicemail sound more engaging?

To make your voicemail engaging, use a friendly and enthusiastic tone. Speak clearly and at a moderate pace, and try to convey your excitement about the opportunity to meet.

What is the best time to leave a voicemail?

The best time to leave a voicemail is during business hours, typically between 9 AM and 5 PM. However, consider the recipient's schedule; early mornings or late afternoons may also be effective.

How many times should I call before leaving a voicemail?

If you’ve called once and haven’t reached the person, it’s generally acceptable to leave a voicemail on the second attempt. If you don’t hear back, consider following up with another call or a different method of communication.

What if I don’t get a response to my voicemail?

If you don’t receive a response, follow up with a text or email referencing your voicemail. You can also try calling again after a few days to reiterate your interest in setting up a meeting.

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