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The best way to stay in touch with leads is to utilize various forms of communication such as email, phone calls, social media, and in-person interactions. It is important to mix up your methods to reach leads through their preferred channels.
It is recommended to reach out to leads at least once a month to maintain a consistent presence and keep your business top of mind. However, if a lead has expressed interest or has a specific need, it is appropriate to reach out more frequently to provide support and information.
When staying in touch with leads, it is important to provide a mix of informational and promotional content. Share tips and recipes using Pampered Chef products, highlight new products or promotions, and also provide helpful resources related to cooking and entertaining.
To personalize your communication with leads, keep track of their interests, needs, and preferences. This can be done through a customer relationship management system or simply through notes and reminders. Use this information to tailor your messages and make them feel valued and understood.
If a lead is unresponsive, continue to reach out periodically but do not bombard them with messages. It may also be helpful to offer a small incentive or exclusive content to encourage them to engage with you. If a lead continues to be unresponsive, it may be best to focus your efforts on other potential leads.